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Technology Stocks : Apple Inc. -- Ignore unavailable to you. Want to Upgrade?


To: Phillip C. Lee who wrote (10941)4/7/1998 1:36:00 PM
From: ed potter  Read Replies (1) | Respond to of 213177
 
Riddle me this!

Some monster blocks moved across Apple at 1:25 PM. Volume spiked through the roof! Yet the stock didn't budge!

Am I still such a newbie? Should'nt we have seen a little direction? Did the buyers "Perfectly" match the sellers?

Inquiring minds! :-)



To: Phillip C. Lee who wrote (10941)4/7/1998 1:58:00 PM
From: Linda Kaplan  Respond to of 213177
 
Headline: Apple Developer Connection Goes Live

======================================================================
New Worldwide Program Simplifies and Improves Support for Apple Developers

CUPERTINO, Calif., April 7 /PRNewswire/ -- Apple Computer, Inc.
(NASDAQ:AAPL) today announced the Apple Developer Connection
(www.apple.com/developer), a simplified family of support programs that
provides the Company's developers with a choice of three levels of
participation -- Online, Select and Premier -- enabling developers worldwide
to choose the appropriate level of technical information and support they
receive from Apple.
"By delivering a global program, we ensure that all of our developers
worldwide have access to the latest information on operating system
technology, QuickTime, Java, WebObjects, hardware and our strategies for
them," said Clent Richardson, Apple's senior director of Worldwide Developer
Relations. "With in-depth technical information now easily accessible online,
we're also giving anyone with an Internet connection the opportunity to get on
the fast track for Apple development."
Starting today, developers can enroll in the Apple Developer Connection
and choose from three levels of participation:

Online
Apple Developer Connection Online is free. Developers simply visit the
Apple Developer Connection website as their primary source for technical and
business information. This website includes up-to-date technical documentation
for existing and emerging Apple technologies. Online members may subscribe to
the Apple Developer Connection News, a free weekly email broadcast newsletter.

Select
Apple Developer Connection Select is an annual membership package for
developers who want additional technical resources. Members get monthly Apple
Developer Connection mailings, including the Developer CD Series -- a wealth
of technical resources, system software, development tools, technical
documentation, Interactive Media Resources and Software Development Kits
(SDKs). Select is the entry-level program for developers who want access to
the Apple Seed Software CD and FTP site and Apple's Compatibility Labs.
Members receive two technical support consultations from Apple's Worldwide
Developer Technical Support (WWDTS) engineers and a U.S. $100 coupon towards
the purchase of Metrowerks products. Apple Developer Connection Select costs
U.S. $500 per year.

Premier
Premier members receive a subscription to the Apple Developer Connection
Mailing, which includes the Developer CD Series (see above for details).
Premier members also receive eight technical support consultations from
Apple's WWDTS engineers, a U.S. $300 coupon for Metrowerks products, access to
the Apple Seed Software CD and FTP site and Apple's Compatibility Labs, the
Apple Service Source CD, a full-conference pass to Apple Worldwide Developers
Conference and discounts on Apple hardware through the Developer Hardware
Purchase Program. Apple Developer Connection Premier is priced at U.S. $3500
per year.
The Apple Developer Connection also allows members to purchase support
options separately or in addition to their Select or Premier programs.
Apple Computer, Inc. ignited the personal computer revolution in the 1970s
with the Apple II, and reinvented the personal computer in the 1980s with the
Macintosh. Apple is now recommitted to its original mission -- to bring the
best personal computing products and support to students, educators,
designers, scientists, engineers, businesspersons and consumers in over 140
countries around the world.

Addendum Quote Sheet
Developers Applaud Apple's New Initiatives
"We are pleased about Apple's new three-tier approach to developer support
because we now have more options when it comes to how we get technical
information," said Terry Kunysz, president of Cassady and Greene. "From access
to basic information online to in-depth one-on-one technical support, the
Apple Developer Connection has a program tailored for every developer need."
"As developers, when we need critical information, software or technical
support, we need it fast," said Richard Zulch, VP Engineering and CTO of Dantz
Development Corporation. "Apple has simplified the way developers receive
information and support so we can get what we need to do our jobs. Check out
the new web site, for example. We're going to be spending less time on the
phones and more time writing great Macintosh applications."
"The Apple Developer Connection's global reach benefits the worldwide
community of Macintosh developers," said Andreas Poliza, chairman and CEO of
GoLive Systems. "For Apple developers with international operations, it's
great to know we'll be getting the same great service and support worldwide."
"Apple Developer Connection gives Macintosh developers quick and easy
access to the tools and information they need to create world-class products,"
said Greg Galanos, President and CTO of Metrowerks. "We are excited to be
working with Apple to provide Metrowerks' industry leading tools to Apple
Developer Connection members world-wide."
NOTE: Apple, the Apple logo, and Macintosh are registered trademarks of
Apple Computer, Inc. Additional company and product names may be trademarks or
registered trademarks of the individual companies and are respectfully
acknowledged.

SOURCE Apple Computer, Inc.
-0- 04/07/98
/NOTE TO EDITORS: A special virtual press room for QuickTime 3 is
available on Apple's website (www.apple.com/pr/), or call Apple's Media
Helpline at 408-974-2042, or contact Kelli Negro-Kaufman at our PR agency,
Niehaus Ryan Wong, Inc., 650-827-7041/
/CONTACT: Russell Brady of Apple Computer, Inc., 408-974-6877, or
brady2@apple.com; or Kelli Negro-Kaufman of Niehaus Ryan Wong, Inc., 650-827-
7041, or kelli@nrwpr.com, for Apple Computer, Inc./
/Web site: apple.com