Headline: Apple Developer Connection Goes Live
====================================================================== New Worldwide Program Simplifies and Improves Support for Apple Developers
CUPERTINO, Calif., April 7 /PRNewswire/ -- Apple Computer, Inc. (NASDAQ:AAPL) today announced the Apple Developer Connection (www.apple.com/developer), a simplified family of support programs that provides the Company's developers with a choice of three levels of participation -- Online, Select and Premier -- enabling developers worldwide to choose the appropriate level of technical information and support they receive from Apple. "By delivering a global program, we ensure that all of our developers worldwide have access to the latest information on operating system technology, QuickTime, Java, WebObjects, hardware and our strategies for them," said Clent Richardson, Apple's senior director of Worldwide Developer Relations. "With in-depth technical information now easily accessible online, we're also giving anyone with an Internet connection the opportunity to get on the fast track for Apple development." Starting today, developers can enroll in the Apple Developer Connection and choose from three levels of participation:
Online Apple Developer Connection Online is free. Developers simply visit the Apple Developer Connection website as their primary source for technical and business information. This website includes up-to-date technical documentation for existing and emerging Apple technologies. Online members may subscribe to the Apple Developer Connection News, a free weekly email broadcast newsletter.
Select Apple Developer Connection Select is an annual membership package for developers who want additional technical resources. Members get monthly Apple Developer Connection mailings, including the Developer CD Series -- a wealth of technical resources, system software, development tools, technical documentation, Interactive Media Resources and Software Development Kits (SDKs). Select is the entry-level program for developers who want access to the Apple Seed Software CD and FTP site and Apple's Compatibility Labs. Members receive two technical support consultations from Apple's Worldwide Developer Technical Support (WWDTS) engineers and a U.S. $100 coupon towards the purchase of Metrowerks products. Apple Developer Connection Select costs U.S. $500 per year.
Premier Premier members receive a subscription to the Apple Developer Connection Mailing, which includes the Developer CD Series (see above for details). Premier members also receive eight technical support consultations from Apple's WWDTS engineers, a U.S. $300 coupon for Metrowerks products, access to the Apple Seed Software CD and FTP site and Apple's Compatibility Labs, the Apple Service Source CD, a full-conference pass to Apple Worldwide Developers Conference and discounts on Apple hardware through the Developer Hardware Purchase Program. Apple Developer Connection Premier is priced at U.S. $3500 per year. The Apple Developer Connection also allows members to purchase support options separately or in addition to their Select or Premier programs. Apple Computer, Inc. ignited the personal computer revolution in the 1970s with the Apple II, and reinvented the personal computer in the 1980s with the Macintosh. Apple is now recommitted to its original mission -- to bring the best personal computing products and support to students, educators, designers, scientists, engineers, businesspersons and consumers in over 140 countries around the world.
Addendum Quote Sheet Developers Applaud Apple's New Initiatives "We are pleased about Apple's new three-tier approach to developer support because we now have more options when it comes to how we get technical information," said Terry Kunysz, president of Cassady and Greene. "From access to basic information online to in-depth one-on-one technical support, the Apple Developer Connection has a program tailored for every developer need." "As developers, when we need critical information, software or technical support, we need it fast," said Richard Zulch, VP Engineering and CTO of Dantz Development Corporation. "Apple has simplified the way developers receive information and support so we can get what we need to do our jobs. Check out the new web site, for example. We're going to be spending less time on the phones and more time writing great Macintosh applications." "The Apple Developer Connection's global reach benefits the worldwide community of Macintosh developers," said Andreas Poliza, chairman and CEO of GoLive Systems. "For Apple developers with international operations, it's great to know we'll be getting the same great service and support worldwide." "Apple Developer Connection gives Macintosh developers quick and easy access to the tools and information they need to create world-class products," said Greg Galanos, President and CTO of Metrowerks. "We are excited to be working with Apple to provide Metrowerks' industry leading tools to Apple Developer Connection members world-wide." NOTE: Apple, the Apple logo, and Macintosh are registered trademarks of Apple Computer, Inc. Additional company and product names may be trademarks or registered trademarks of the individual companies and are respectfully acknowledged.
SOURCE Apple Computer, Inc. -0- 04/07/98 /NOTE TO EDITORS: A special virtual press room for QuickTime 3 is available on Apple's website (www.apple.com/pr/), or call Apple's Media Helpline at 408-974-2042, or contact Kelli Negro-Kaufman at our PR agency, Niehaus Ryan Wong, Inc., 650-827-7041/ /CONTACT: Russell Brady of Apple Computer, Inc., 408-974-6877, or brady2@apple.com; or Kelli Negro-Kaufman of Niehaus Ryan Wong, Inc., 650-827- 7041, or kelli@nrwpr.com, for Apple Computer, Inc./ /Web site: apple.com |