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Technology Stocks : America On-Line: will it survive ...? -- Ignore unavailable to you. Want to Upgrade?

To: yard_man who wrote (9425)	4/8/1998 4:39:00 PM
From: Dulane U. Ponder	Respond to of 13594

Barry, think AOL will definitely be up. Going to sniff out after-market. dp

To: yard_man who wrote (9425)	4/8/1998 5:49:00 PM
From: jack rand	Read Replies (2) \| Respond to of 13594

Of course, few will even consider that YHOO's results might indicate strengthening competition to AOL for ad $. Fewer still will consider this: "As more companies appreciate the value of online advertising, a lot more people are selling it," said Gordon Armstrong, a DoubleClick sales manager. ........... smaller Web sites are gaining steam. In the last 90 days of 1997, the top 50 Web publishers accounted for 83 percent of ad dollars spent, compared with 94 percent in the fourth quarter of 1996. As more people go online, advertisers are more willing to place ads on specialty Web sites serving niche markets, said Pete Petrusky, director of Coopers & Lybrand's new media group. nando.net