Is DGN Marketing improving?
Michael DGN seems to accept that marketing needs a push
(see article below). Also seems like there is a sizable
market (IT) in the health industry and they are positioning
themselves in it.... verified their news outputs with
a health-care software consultant.
What is your perception of how effective such marketing
initiatives are?.
Thanks in advance.
MINNEAPOLIS--(BUSINESS WIRE)--March 25, 1998--Open computing
industry leaders,CLARiiON(R), Datalink, and Storage Technology Corporation [NYSE:STK - news], today announced that
they are partnering together to lead an 11-city Storage Area Network (SAN) Road Show across the United States. Each half-day technical forum, targeted at IT professionals that are responsible for designing, implementing, and managing storage solutions, will examine the role of SANs implementation strategies and issues, as well as present new and emerging technologies that enhance access to and protection of mission-critical information.
''At a time when corporate IT managers and network administrators
are under intense pressure to keep the network online and data accessible to users, many are exploring their options for reengineering their networks,'' said Michael Peterson, president of Strategic Research Corp. ''For many of them, reengineering
will most likely include adding a Storage Area Network, and I encourage IT organizations to investigate and deploy this technology.'' Peterson is also president of the Storage Networking Industry Association, of which CLARiiON and StorageTek are
founding members.''
''By educating IT and network managers about the benefits of SANs,
we will create heightened awareness about this important new
concept, while addressing questions and concerns,'' said Larry Hemmerich, vice president and general manager of CLARiiON. ''In addition, by sponsoring events such as this, CLARiiON not only
gets great exposure in front of key customers but the chance to demonstrate our expertise.''
''Effectively putting technologies and strategies in place to
connect people to data is a key differentiating factor
for organizations. Access to mission critical information
empowers decision-making, improves productivity,
enhances competitive advantage, spurs innovation, and drives bottom-line results. As these challenges
continue to grow, SANs will play an increasingly vital role
in IT information management strategies,''
commented Greg Meland, chief executive officer, Datalink.
''We are pleased to partner with two industry
leaders, CLARiiON and Storage Technology Corporation, to
educate and update IT managers about SANs.''
''Fibre channel technology will be a key driver in advancing
the development of storage area networks,'' said
Sylvia Summers, multiplatform vice president and general
manager at StorageTek. ''By continuing our strong
partnership with the leader in fibre channel, CLARiiON, and
now joining with Datalink, StorageTek is pleased
to be able to work together to educate customers on how
fibre-based storage area networks will enable more
scalable, faster and stronger storage environments.''
The forums are scheduled as follows: St. Louis, MO (April 7), Indianapolis, IN (April 8), Minneapolis, MN
(April 9), Teaneck, NJ (April 15), Herndon, VA (April 16),
Ypsilanti, MI (April 28), Milwaukee, WI (April
29), Schaumburg, IL (April 30), Denver, CO (May 5), Seattle,
WA (May 6), and San Francisco, CA (May
7). Each forum will be held from 8:00 a.m. to 1:00 p.m. Those interested in registering for a seminar should
contact Alicia Thompson at 1-800-448-6314 (extension 158),
register on the internet at www.datalink.com
or email info@datalink.com. |
