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Technology Stocks : Apple Inc. -- Ignore unavailable to you. Want to Upgrade?


To: RX4PROFIT who wrote (11164)4/14/1998 10:36:00 AM
From: Spytrdr  Respond to of 213173
 
fasten your seatbelts, people



To: RX4PROFIT who wrote (11164)4/15/1998 4:21:00 AM
From: Moominoid  Read Replies (1) | Respond to of 213173
 
I also read about a week or two ago AAPL lost their
marketing manager or another key employee/position in Australia.


They lost the head of their subsidiary here.

What was/is AAPL market share in Australia? I thought at one time it was pretty strong.

It was good - this campus has far more Macs for student use than PCs for example. I would have thought it was only a little behind the US.

Does AAPL
plan a SWIAS concept or shoring up their retailers there? Ozemail & Norman's must've considered
present AAPL market not worth the hassle to hustle $$$?


They are planning outsourcing all distribution which wouldn't leave the Apple Australia with much to do. Apple themselves withdrew their hardware from Harvey Norman. Now Harvey has stopped selling Mac software as well.

SideNote re marketing: EggHead software in the US (along time ago had a pretty good selection of
AAPL software but eventually got thinner & thinner) closed their stores recently and went to the NET.


The importance of stores like Harvey Norman and other mass marketers is that people new to computing get to see the competing products. It doesn't matter so much if Egghead doesn't sell Mac software as these would be less newbies.