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To: Matthew Cooper who wrote (7071)	4/15/1998 12:13:00 PM
From: Kimberly Lee	Read Replies (2) \| Respond to of 34592

ICGN, briefing.com's feature presentation for today, remember how IFLY ran after that? From 2 7/8 all the way to 10! 11:55 ET ****** ICC TECHNOLOGIES (ICGN) 4 1/16 +1 23/32. In the search for the latest, greatest Internet play, traders/investors have come across ICC Technologies, a Hatboro, PA-based designer of Internet... No, ICGN is not an Internet company at all, its focus is designing and manufacturing environmentally beneficial and energy efficient climate control systems. However, with the announcement today that the company is set to acquire Web design firm, Rare Medium Inc, ICGN has successfully entered the realm of high-flying Internet stocks (at least for today). But, beyond the hype, there is at least one truly aspect to this deal: the price. ICGN said it will pay $45 million in stock, cash and notes to acquire Rare Medium. If Rare Medium is correct in its prediction that it will log 1998 revenues of in excess of $10 million and also report a profit, then ICGN has really gotten this company for a steal. Right now, there are Web design firms that are trading at 10-12 times forward sales. Based on the $45 million value of this deal, ICGN is acquiring the company for only 4.5 times sales. Moreover, not only does this deal almost double ICGN's market-cap, but it provides the company with a dramatic jump in revenues. For all of 1997, ICGN logged revenues of only $412,000, which was actually down from 1996 revenues of $688,000. You can be sure, ICGN realizes what it has gotten its hands on. Already, the company is preparing to change its name and stock symbol "to better reflect its new focus on the Internet Industry." Since we posted the news of the deal on "In Play," ICGN shares have added an additional 28%. For those thinking of making a play on this stock, you should be aware that stocks such as ICGN are extremely volatile and are apt to fall sharply once short-term traders begin to take profits.