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Strategies & Market Trends : AMAZON.COM RIDICULOUSLY OVERVALUED BY ANY MODEL (AMZN) -- Ignore unavailable to you. Want to Upgrade?

To: Candle stick who wrote (73)	4/16/1998 6:29:00 PM
From: james h. snyder	Read Replies (3) \| Respond to of 182

VERY clear STICK thanks j

To: Candle stick who wrote (73)	4/16/1998 11:25:00 PM
From: Gary Korn	Respond to of 182

CS, Further to your comparison chart, let's add Borders (BGP). Borders and Barnes & Noble (BKS) together make up 25% of the $20B in annual book sales. In contrast, AMZN accounts for 3/4 of 1 percent of such sales: shares price mkt cap sales earnings stores website BKS 67.9m 37 3/4 2.5 B 2.8 B .93 1,200* yes BGP 74.6m 32 5/8 2.4 B 2.3 B .97 ~1,000** soon AMZN 24.2m 98 1/2 2.4 B .15B (-1.17) none yes * BKS includes Barnes & Noble and B. Dalton. **BGP includes Borders and Waldenbooks. P.S. Incidentally, from 3Q to 4Q, Borders increased its sales from $477M to $858M, an increase of 80%. In the same timeframe (3Q-4Q), AMZN increased its sales from $37M to $66M, an increase of 78% In the same timeframe(3Q-4Q), BKS increased its sales from $614M to $968M, an increase of 58%. Notwithstanding these numbers, the total U.S. book market is barely growing, if at all, from the $20B figure. (Current numbers are notoriously hard to come by.) Smaller players in many markets are simply losing out to BKS and BGP. Gary Korn