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Non-Tech : Any info about Iomega (IOM)? -- Ignore unavailable to you. Want to Upgrade?

To: rll who wrote (52911)	4/17/1998 2:30:00 PM
From: Rocky Reid	Read Replies (3) \| Respond to of 58324

>Quality and consumer are priority one. New demand poll model will increase quality and decrease costs. << The demand-pull strategy will do nothing about costs. What it will do is lower margins since this strategy depends on lowering sales prices. >>3. Clik! prototypes are shipping now..<< Vapor! prototypes have been shipping for a year now, even when it was known as No.hand. Everyone told No.hand No.thanks. What is going to make Vapor! any different? Same technology. Same battery-draining problems, since it is a mechanical device. Same added cost and bulk. And, it is not compatible with the Standard- flash cards. Vapor! has to use an adaptor, and is my guess that Vapor! will have to have either a built in flash RAM (if this is the case, then at $200, one could suppose that Iomega would actually LOSE money on every Vapor! drive sold) or somehow get an OEM's OS to install a driver for Vapor!. This doesn't seem that likely, since many companies are vested in Flash, and only 2 (Iomega, Citizen) are in Vapor! Plus, Microsoft is already heavily and directly supporting the development of Ioptic's OROM technology. Microsoft has already poured over $9 Million into the project, and the new Windows CE comes with OROM drivers already installed. This info is on www.ioptics.com.