W, Here's more on toolboxes: A new kind of biotech emerges | 'Toolbox' companies try to build a future
Thomas Kupper STAFF WRITER
16-Apr-1998 Thursday
PALO ALTO -- The headquarters of Incyte Pharmaceuticals is decorated with slogans like "Biology is Information" and posters that advertise the arrival of a new "Genomic Age."
Scientists sit at computers, not laboratory benches, and catalog thousands of human and animal genes, gradually building a sort of Dewey Decimal System of the chromosome.
It's a new kind of biotech company, one whose goal is to sell data or services, not drugs. Pharmaceutical companies buy information from Incyte at seven-figure prices and receive the product on CD-Roms.
"Incyte's not a drug company. We are an information-based biotechnology company," said the Palo Alto company's chief scientific officer, Randal W. Scott. "Our business is manufacturing information and mining information."
Niche research companies like Incyte, with no pretense of discovering or selling their own drugs, are a growing presence in the biotech industry. In San Diego, they include the drug-screening specialists Aurora Biosciences and the gene-hunters Sequana Therapeutics, recently acquired by Arris Pharmaceutical.
Just this week, San Diego-based Nanogen, which is developing a microchip to rapidly identify molecules, raised $42.9 million in an initial public offering that reflects the sector's popularity with Wall Street. It was the first IPO for a San Diego biotech in nearly a year.
Significant companies are emerging in specialties like genomics, the study of genes; combinatorial chemistry, the mass-production of potential drug compounds; and high-throughput screening, a means to rapidly test those compounds for disease-fighting potential.
Some call them "toolbox" companies or "robochemists," for the new techniques they use to automate and accelerate the process of finding drug candidates. Each performs an important step that gets scientists closer to the discovery of a drug, though by themselves they don't yield anything of value in the doctor's office or hospital room.
The sector became popular through a combination of financial and scientific factors. Many investors have gotten tired of putting money into biotech only to wait indefinitely for products -- and sometimes lose most of their money when trials go bust.
Genomics and combinatorial chemistry created a new opportunity. As the thinking went, these were areas where a company could sell services or information to other drug companies and make money without ever producing a product in the traditional sense.
At the same time, pharmaceutical companies in need of new drugs have grown increasingly willing to pay for outside research, creating an opportunity for biotechs that want to take on a piece of the drug-discovery process.
For the biotechs, the strategy is straightforward: By not tying their fortunes to a single drug that might not work, toolboxes reduce the risk most biotechs face. They make money by charging for services or collecting relatively small royalties on projects they participate in.
"A lot of these companies were able to set themselves up as service companies, so they were able to get rid of the risk of clinical trial failures," biotech analyst Rachel Leheny of Hambrecht & Quist said.
Incyte and another Silicon Valley gene company, Affymetrix, have been among the hottest biotechs with investors the past several years, with stock valuations approaching or exceeding $1 billion. Incyte has done particularly well, nearly doubling in value over the past year.
At Santa Clara-based Affymetrix, scientists have developed a new "DNA chip" that lets scientists quickly read genetic information. It's a glass wafer a bit larger than a square centimeter covered with tiny probes.
The chips, which Affymetrix sells in bulk to companies that pay as much as $5 million a year, have uses in discovering genes and identifying mutations. In the future, Affymetrix says, the chips could help in diagnosing disease.
Incyte specializes in gathering genetic data and packaging it into databases, each of which can be sold to several customers. Such data, which explains the functioning of the cell, has the potential to save researchers a lot of time.
"The reason we believe we can succeed as an information company is that biology is basically an information system," Scott said.
The demand for these products stems partly from a global effort called the Human Genome Project, which is attempting to map the entire genetic makeup of the human being. That, in turn, could give scientists new ideas about diseases and about potential treatments and cures.
Several toolbox companies have jumped into this search for genes, which can be lucrative because pharmaceutical companies want access to genes and will pay to get it. The largest of the gene-hunting firms is Maryland-based Human Genome Sciences, but San Diego's Sequana lists asthma and diabetes discoveries among its credits.
Once the genes are found, drug companies still need to get an idea of what drugs might work on them. To do this, the combinatorial chemistry companies produce huge libraries of potential drug compounds, which screening companies then test by mixing them with the genes.
A screening company like San Diego's Aurora can generate leads that move into clinical testing within a few years, thus allowing such companies to charge relatively high royalties with a reasonable expectation that some deals will pay off within a short period.
Aurora, whose stock jumped to a valuation above $200 million after the company went public last year, is building a new "ultra high-throughput" screening system that it says will be much faster than anything now in use. Several pharmaceutical companies have bought copies of the system, and Aurora will also keep one for itself.
Of course, success is not guaranteed for toolbox companies. In combinatorial chemistry, so many companies have emerged -- including seven that received venture capital funding last year -- that some worry competition will drive prices down and prevent anyone from making a profit.
"I'm skeptical whether this is an area where you can really make a lot of money," said Jim McCamant, editor of the Medical Technology Stock Letter.
One such company, Alanex Pharmaceuticals of San Diego, sold out to the larger Agouron Pharmaceuticals last year, and another San Diego chemistry company, CombiChem, has been trying to go public for months without success.
One potential problem is the way some toolbox companies charge for their products. Rather than simply charge a set price for a service, they include a royalty, or a percentage of the revenue from any drug that results. This means they have to wait years for the full payoff to arrive, and even then it's small change compared to what the company that sells the drug gets.
The model didn't work for Sequana, which sold to the Bay Area biotech Arris Pharmaceutical in part out of a belief that royalties on genomics deals wouldn't be enough to sustain long-term profitability. The merged company, now called Axys, is pursuing an integrated "gene-to-drug" strategy.
Before it was sold, Sequana was languishing with a market capitalization of about $100 million, around the middle of San Diego's roughly 40 public biotechs.
"In the 21-year history of the biotech industry, there has only been one long-term model of success, which is bringing a therapeutic product to market," conceded Kevin Kinsella, Sequana's former chief executive.
To be sure, most observers still believe the toolbox recipe will work -- in certain cases. Companies like Incyte and Affymetrix with clear market opportunities remain popular, and the sector is getting more publicity than ever, including a recent Forbes magazine cover story titled "A hail of silver bullets."
Leheny said presentations by toolboxes were among the most popular in San Francisco earlier this year at Hambrecht & Quist's conference, a large gathering for biotech investors.
The main factors that will determine which companies succeed appear to be the difficulty for competitors to duplicate a company's strategy and the prominence of a company's work in the overall process of developing a drug.
To avoid getting caught in an overcrowded market, the San Diego combinatorial chemistry company Trega Biosciences has decided to supplement its chemistry deals with work toward its own drugs in inflammation and obesity. The stock has lagged, so the company sought a way to increase its profit potential while keeping risk as low as possible.
"We have a model that can keep people engaged who are looking for the home run without running the risk they'll lose all their money in the next 24 months," chief executive Robert S. Whitehead said.
Similarly, Sequana's sale to the Bay Area biotech Arris Pharmaceutical creates a more integrated company with the potential to both launch big-revenue drugs and continue breakthrough genetic research.
The result is no longer strictly a toolbox company, but something along the lines of a traditional biotech. Success still depends ultimately on getting drugs to market, but the company argues that the model increases the chance of success. |