To: craig crawford who wrote (10641 ) 4/28/1998 9:44:00 AM From: esterina Read Replies (1) | Respond to of 27307
Egghead.com Expands Internet Marketing Program Two New On-Line Partners Business Wire - April 28, 1998 09:27 %EGGHEAD-COM EGGS %WASHINGTON %COMPUTERS %ELECTRONICS %COMED %INTERACTIVE %MULTIMEDIA %INTERNET %RETAIL V%BW P%BW SPOKANE, Wash.--(BUSINESS WIRE)--April 28, 1998--Egghead.com (NASDAQ:EGGS) announced today that it has entered into agreements with TheGlobe.com and Infobeat.com, further expanding the company's Internet marketing efforts. The new agreements are effective immediately and will integrate sales of Egghead.com's computer products merchandise through each of the partners' websites. "We continue to join forces with leading on-line firms and their commerce partners like Amazon.com and CDNow," George Orban, Egghead.com chairman and CEO said. "These agreements are creating the new shopping centers of the Internet." Earlier this year, Egghead.com announced marketing partnerships with GeoCities, CNET, Yahoo! and USA.Net. "These alliances allow us to make our on-line offer of more than 25,000 computer products available to a growing number of customers who shop the Internet." Based in New York, TheGlobe.com (www.theglobe.com) is an on-line community with over 1.3 million members. The site focuses on social dynamics: integrating Personal Homepage Building Tools, Chat Rooms, Special Interest Groups, E-Mail, Discussion Forums, and a Marketplace that includes Egghead.com, Barnes and Noble, CDNow, F.A.O. Schwartz and PC Flowers. "We recognize that expanding our on-line commerce offerings with premiere brands enhances the value for our users and we are excited to be partnering with Egghead.com to further this mission," TheGlobe.com president Stephan Paternot said. InfoBeat Inc., the world's largest e-mail publisher, has launched InfoBeat MarketPlace, a new incentive-based online mall. To attract visitors, shoppers will receive free unlimited access to e-mail-based cartoons, columnists and crosswords. Site traffic will also be driven via links embedded on the three million e-mail messages which InfoBeat delivers to its subscribers each day. The initial vendors participating in InfoBeat MarketPlace include Egghead.com, Amazon.com and The Wall Street Journal. "InfoBeat MarketPlace is a way to leverage our 2.6 million subscription base and earn revenues from vendors who recognize the value of reaching out to this rapidly growing audience," said John Funk, InfoBeat chairman and founder. About Egghead.com Egghead.com operates an Internet-based computer products superstore consisting of www.egghead.com, www.surplusdirect.com and www.surplusauction.com. Earlier this year, Egghead closed its retail outlets nationwide to focus on building a leading on-line commerce business. According to Media Metrix, the sites are among the most frequently visited commerce sites on the Internet. The three sites offer consumers and businesses current version, close-out, refurbished and end-of-life computer products in regular and auction shopping formats.