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To: Jan Crawley who wrote (3572)4/28/1998 10:03:00 PM
From: Glenn D. Rudolph  Respond to of 164684
 
April 28, 1998

Strong Earnings From Amazon
Help Give Tech Stocks a Lift

By JOELLE TESSLER
Dow Jones Newswires

Another stellar earnings report from a major Internet company -- this time
on-line book seller Amazon.com -- helped the entire sector shake the previous
day's poor performance Tuesday.

Amazon, one of the leaders in the emerging electronic-commerce industry,
blew away Wall Street estimates for its first quarter, with revenues five times
those of a year earlier.

"It was a startling number," said William Blair analyst Abhishek Gami.

In trading on the Nasdaq Stock Market, shares of Amazon shot up 12 7/8, or
16%, to close at 95 5/8. The stock was also helped by Donaldson Lufkin &
Jenrette Securities Corp.'s decision to start Amazon with a "buy" rating.

Meanwhile, tech stocks performed well after a one-day sell-off on a day that
saw the Dow Jones Industrial Average head south in the afternoon. In afternoon
trading Tuesday, the Nasdaq Composite Index gained 11.46 to 1831.77, and
Morgan Stanley's high-tech 35 index added 6.50 to 563.51.

Late Monday, Amazon (www.amazon.com) said
its net loss for the first period ended March 31
swelled to $9.26 million, or 40 cents a share,
compared with a loss of 41 cents a share in the
fourth quarter and a year-earlier loss of 16 cents
a diluted share. That was seven cents per share
better than analysts' consensus of a 47-cent loss,
according to First Call Corp. Revenue rose to
$87.4 million from $66 million in the fourth
quarter and $16 million a year ago, well above
analysts' expectations of about $73 million.

CIBC Oppenheimer analyst Henry Blodget called
the 32% sequential revenue growth
"mind-boggling," given that the first quarter is a
seasonally weak period. He added that the revenue
growth figures are quite significant since they are
"growing off of big numbers."

Mr. Gami said the company appears to be on track to do $500 million in sales
next year.

Amazon said it ended the first quarter with more
than 2.26 million customer accounts, up from
1.51 million at the end of December and 340,000
at the end of the first quarter of 1997.

"This is the third-largest bookseller in the U.S.," Mr. Blodget said, "and they
didn't exist four years ago."

The company's size, he added, is giving it purchasing clout with publishers,
which is lifting its margins. Amazon's gross margins were 22% in the first
quarter, compared with 19% in the fourth quarter.

The company also told analysts that it will accelerate marketing spending,
which includes spending on advertising on other Web sites, such as the search
engines. This may be helping to boost the shares of many of these companies
Tuesday, Mr. Gami noted.

He added that if Amazon increases advertising spending on these sites, "Barnes
& Noble will follow."

Amazon spent $20 million on sales and marketing in the latest first quarter,
compared with $4 million a year earlier, Mr. Blodget said.

Amazon also showed its determination to
expand both beyond books and outside the U.S.
The company announced plans Monday to buy
three smaller companies: Bookpages Ltd.
(www.bookpages.uk), one of the largest
booksellers in the United Kingdom; Telebook
Inc. (www.telebuch.de), a major on-line book
store in Germany; and Internet Movie Database
(www.imdb.com), a U.K.-based source of
information about movies and television which
Amazon said will eventually help it sell videos on-line. Amazon said it bought
the companies for a combination of cash and stock that will cause it to incur
$55 million in charges against future earnings; it expects to issue 540,000
shares of common stock as part of the purchase price for all three.

With its proven track record of growth, Amazon is regarded by many analysts
as one of the Internet companies with sound fundamentals -- and as a bellwether
for Internet commerce as a whole. Amazon's results, Mr. Blodget said,
demonstrate "just how big this market can be."

On Tuesday, Amazon's results also lifted shares of some of its on-line retail
competitors. CDNow rose 4 13/16 to 29; N2K climbed 1 15/16 to 24 15/16.
Other big gainers in the Web sector included Excite, which advanced 8 21/32,
or 15%, to 66 15/32; Lycos, which moved up 9 3/16, or 19%, to 58 3/8; and
Infoseek, which rose 2 5/8 to 33. All trade on Nasdaq.