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To: Little Engine who wrote (14295)	4/29/1998 11:37:00 AM
From: JIN CHUN	Respond to of 27968

LE, it's called pre sponsorship, and it comes, from my understanding, from the stations that are already committed to carrying the show. I don't quite remember the exact details, but from the conversation that I have had with someone in the know, the potential is beyond imagination. The source was from the owner of a retail chain of carpet stores that numbers 60+ in over 5 states who has advertised extensively for over 20 years on television. Pre sponsorship and pre commitments for the show would already recoup the initial cash outlay. Jin.