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Technology Stocks : BORL: Time to BUY! -- Ignore unavailable to you. Want to Upgrade?


To: Bipin Prasad who wrote (10373)4/30/1998 2:15:00 PM
From: qcom  Read Replies (1) | Respond to of 10836
 
I think any marketing undergrad could come up with half a dozen names that would outsell InPrise--even if the SAME products were on the shelf, side by side with different packaging. MidWare, ComLink, Netlink, Bortel, BorNet, MidLink, (is MindLink taken?) I like InfoNet and NetPrise too.

In fact, Del could have asked a sidewalk bum to come up with a better name and it wouldn't have cost a cent. I'm not worried about how much it'll cost to change the name (Del seemed hell-bent on doing it anyway), but how much the shareholders got taken by some thought-vacuum of a P.R. Firm!