To: Sowbug who wrote (5481 ) 4/30/1998 6:35:00 PM From: cm Read Replies (1) | Respond to of 9343
Oh, Sowbug, You Would Put A Tough Question... I don't how to begin to answer it, either. If I were SEEK, and 26% of my site visitors were attributable to NSCP referrals, I'd have to weigh a couple of things. Can I go out on the market--like the WBS deal--and buy enough eyeballs for less money than what NSCP is making me cough up? The answer is: maybe, maybe not. But, it would take time to cobble together enough of such deals, at least, that's my impression. The advantage of course of such cobbling together is THAT YOU ARE TRULY BUYING THE EYEBALLS, not renting for two years. Is NSCP gonna take an equity position in SEEK? That's another consideration. Yet, another question: Will SEEK become the hidden partner behind NSCP's self-branded search engine? If so, then am I even truly RENTING eyeballs? Or am I selling my services to NSCP... NSCP becoming sort of a reseller for a wonderful search engine, preferred by many in academia and so on? And if I'm no longer even RENTING EYEBALLS thus somewhat building my own brand... then why wouldn't I insist on cobbling together other deals under MY BRAND for crimeny's sake? And, to round off my question-festivus, is THIS GOING TO BE MORE OF A MERGER than anything else... not just renting eyeballs or becoming a "hidden partner"... but COLLECTIVELY BUILDING SOMETHING NEW... a Netcenter property that takes the best of each other's capabilities and creates a force to be reckoned with... even creating a joint-venture if you will out of NetCenter that then gets spun off as an IPO to everybody's profit...? I know, Sowbug, I'm really evading your questions. Like I said at the beginning, I haven't a clue about the shape of this stuff... and how it might all come together or not... Sorry to ramble so. Low blood sugar... Fascinating time in Web land... Best Regards, c m