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Technology Stocks : Apple Inc. -- Ignore unavailable to you. Want to Upgrade?

To: David Semoreson who wrote (12844)	5/6/1998 11:11:00 AM
From: J R KARY	Respond to of 213181

A reasonable improvement for announcing - expanded BTO " Channel sources said Apple is finally making its build-to-order program available to its education channel and resellers. This means educational institutions, education resellers, and value-added resellers will finally be able to purchase custom configured systems directly from Apple. At Macworld in January, Jobs said the program would be available to education and resellers in the spring. Apple is slated to ship its long-awaited new G3 PowerPC PowerBooks next week. The new line has six different configurations that span across the high and low end of the spectrum. " techweb.com Adding BTO services to resellers/educators makes sense but does this explain the new silver/white logo ? Jim K.

To: David Semoreson who wrote (12844)	5/6/1998 11:22:00 AM
From: Spytrdr	Read Replies (1) \| Respond to of 213181

"BIG", BIG Blue, IBM ___ Therefore I see a MAJOR initiative (hopefully with key partners like Casio, Sharp, IBM, Netscape, Macromedia, Disney, Intel, Msft)

To: David Semoreson who wrote (12844)	5/6/1998 12:22:00 PM
From: yofal	Respond to of 213181

david sez: Jobs has a plan. WWCD is for software. MacWorld is for hardware/business plans. So why is there an announcement today? I hope I'm wrong (I'd love to hear about whatever else they have under wraps), but a strictly practical consideration for today's hardware announcments is the bottom line. Surely the initial G3 wave of selling is flagging and with little else out there making significant revenues, Q3 needs a boost from Powerbook sales and any other progowhoah hardware he can pull out of a hat. Apple can't wait for July's MacWorld to refresh their retail presence with new fish. Certainly not much of a "whoah" for us, but they've do have to make a lot of noise about these Powerbooks to be sure that those outside of the "church" hear too... Marckq