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To: Don Dorsey who wrote (32977)5/6/1998 5:18:00 PM
From: John Rieman  Respond to of 50808
 
"Free" Digital settops in the UK.....................................

ijumpstart.com

Following last year's defeat, NTL applied for three multiplexes, which meant that it could not provide the full amount of coverage as it would have with last year's bid.

"As far as we are able we will replicate those services on digital terrestrial," Knapp said.

Additionally, NTL is seeking to offer telephone, Internet and TV services nationally under the brand-name Digital TeleNetwork. Knapp announced a three-level offering:

Phone and PC-Internet, with Pounds 10-worth of free calls, for Pounds 17.95
Phone and TV-based Internet, with Pounds 10-worth of free calls, for Pounds 22.95 (initially using NetChannel boxes)
Phone, and digital TV with integrated Internet for Pounds 27.95 including Pounds 10 worth of free calls and a 'free' digital set-top box

"For the first time we have the ability to offer services on a nationwide basis, because we saw an opportunity to become a premier telecommunications operator throughout the U.K.," Knapp said. "What we also hope is that, by this announcement today, we will encourage the [cable] industry to come together. We have already had some preliminary discussions with other players and we are all headed in the same direction anyway."
"It doesn't make any sense for a cable operator not to offer something like this. We have taken the lead, we may even be front-running, and we are grabbed by the fact that the industry is coalescing along these lines anyway. This could change, but we want to get out there and make something happen. This, or something like this, could become the brand and service platform for our industry. We could do nationwide advertising, standardising on a name, on advertising, on the minimum level of services offered. Then each individual operator could add in extra services if they so choose. But if you subscribe to the Digital TeleNetwork at its lowest level then you know exactly what you are going to get."