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Technology Stocks : Apple Inc. -- Ignore unavailable to you. Want to Upgrade?

To: J R KARY who wrote (13609)	5/14/1998 4:29:00 PM
From: Richard Habib	Read Replies (1) \| Respond to of 213182

Think the TV ad is in conjunction with the big 6 page foldout ad that showing up in lots of mags. Was in Time and Scientific American. I would guess the mags cover the target market so that most people considered possible customers will see both the TV and magazine ad. Hope it shows up in PC Magazine also. Umax is advertising Macs. YOu would think Apple would expend a little to be there also. Rich

To: J R KARY who wrote (13609)	5/14/1998 6:35:00 PM
From: BillHoo	Respond to of 213182

<<einfeld to display a custom AAPL commercial Hopefully it will emphasize the benefits of owning a AAPL product .>> I suspect it will be a parody of the Richard Dreyfus monologue. Here's to the crazy ones Cut to choppy, black and white shot of Kramer entering the doorway, closeups of his facial gestures. The dreamers... Cut to George Kostanza again in choppy black and white. Also cuts of Elaine doing "the Elaine dance" in place of the Martha Graham. Of course this would all be narrated by Jerry Seinfeld. Because those who want to change the world sometimes do.. Closing shot of Neumann with a a fashion model all over him. T^hat's sorta what I envision. If not, I might take some old Seinfeld clips and make it myself. -Bill_H