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Non-Tech : Any info about Iomega (IOM)? -- Ignore unavailable to you. Want to Upgrade?

To: jwk who wrote (54959)	5/19/1998 2:25:00 AM
From: FuzzFace	Read Replies (2) \| Respond to of 58324

Jack, notice how when Sony plans to spend $20M on HiFud ads, the reporter gushes over it, but when IOM announced the $100M ad campaign, all we heard from the press was skepticism? What shills some journalists are. adage.com Sony also is prepared to outspend the competition. Imation last month launched a $10 million SuperDisk campaign. Sony will spend double that in the U.S. in the first 12 months of the HiFD launch, Mr. Heenan said. "We think it's an enormous opportunity for us," he said. "We're certainly betting the farm on it. Sony is not always first but is always best." Hah! Tell that to my 10 odd (and dead) Sony electronics devices: VCRs, camcorder, answering machine/phone, walkmen and walk-CD. Only one has lasted over 3 years. That one exception is a $600 6x4 A/V router box that has been going strong for 8 years. Not exactly a garden variety consumer purchase though. The reason I think it has lasted even though it has been used at least 100 times more hours than its next most used cousin? It is the only one with no moving parts. With Sony, magnetic technology with moving parts seems to be the weak spot. My first Zip drive has now lasted longer than any of my 3 Sony Beta VCR's, all of which deteriorated significantly in video quality before quitting in an orgy of Sony-750 tape munching. And that name, HiFd. Were they trying to outdo IOM's n-hand for awkwardness? Perhaps they should rename it to reflect its impact on the super-floppy market. I humbly submit: FlopMan! All rights reserved when used with the exclamation point. Of course the next gen could be called the SuperFlopMan!