To: Maui Jim who wrote (3424 ) 5/20/1998 6:30:00 PM From: Maui Jim Respond to of 6565
Wireless Internet & Mobile Computing Reports 'Bluetooth' Project With Intel, IBM, Ericsson, Nokia, Toshiba to Spark Wireless Connectivity Market CHEVY CHASE, Md., May 20 /PRNewswire/ -- The "Bluetooth" project unveiled today by Intel (Nasdaq: INTC), IBM (NYSE:IBM), Ericsson (Nasdaq: ERICY), Nokia (NYSE: NOKa), Toshiba and others to develop a wireless "cable" chipset for connecting mobile communications products, portable computers and computer peripherals will help spark the development of a wireless data marketplace, says Alan A. Reiter, president of Wireless Internet & Mobile Computing, one of the world's leading firms analyzing the wireless computing and "smart" device industries. Initially, the major applications for Bluetooth will be connecting diverse portable computing devices to establish ad hoc LANs and connecting portable computers to peripherals such as printers and fax machines, Wireless Internet & Mobile Computing says. The growth of wireless data usage will require more time because it's still relatively esoteric. "It's crucial to realize that building a wireless data market requires the right combination of applications, networks, pricing and advertising, marketing and distribution channels," says Reiter. "The good news is if Bluetooth wireless connections are standard on cellular and PCS phones, pagers, portable computers, handheld computers and palmtops, users will be much more likely to test wireless applications...". Companies involved in Bluetooth, including Qualcomm (Nasdaq: QCOM), Motorola (NYSE: MOT), 3Com (Nasdaq: COMS), VLSI (Nasdaq: VLSI) and Lucent NYSE: LU), will probably aggressively promote Bluetooth products, Wireless Internet & Mobile Computing says.