To: Don Dorsey who wrote (33483 ) 5/28/1998 4:30:00 PM From: John Rieman Read Replies (3) | Respond to of 50808
Higher than expected CD-R sales should translate into DVD-R sales. But Grandma can't watch it without a DVD-ROM/player. Could drive sales. The DVD recordables.........................................onlineinc.com With so much attention being focused on rewritable DVD, potentially the most important of the writable DVD formats has been largely ignored. DVD-Recordable (DVD-R) has started slowly in the market, just as did CD-Recordable (CD-R), but could potentially become the storage and delivery medium of choice for everything from corporate data distribution to home video recording. Borrowing heavily from many of the technologies used in CD-R, DVD-R is a write-once optical system offering a data capacity of 3.95GB per disc, long media life, and-unlike rewritable cousins DVD-RAM and DVD+RW-physical compatibility with all DVD devices. But with the first available DVD-Recorder (DVR-S101) from Pioneer New Media Technologies costing $17,000 and DVD-R media priced at $50, the initial recordable DVD rollout clearly targets professional markets. Early adopters of the technology are DVD-ROM and DVD-Video developers, who are using DVD-R to create title prototypes, plus controlled applications, such as DVD-based kiosks. General consumer and corporate use of DVD-R, however, will remain a dream until hardware prices fall substantially, disc capacity expands to 4.7GB (promised by the end of 1998), and the installed base of DVD Video and DVD-ROM drives greatly increases. Most industry participants predict that if all of the pieces do fall into place, DVD-R will manifest great market potential by meeting needs not addressed by rewritable DVD formats. Given DVD-R's write-once nature and inherently low media cost (in volume), similar application uses to CD-R are expected, including premastering, data storage and distribution, archiving, and document imaging. Industry analysts like John Freeman, President of Strategic Marketing Decisions, envision exciting new application areas for consumers where DVD-R "might become part of a home PC entertainment workhorse that lets you put together multimedia videos of your kids and your last vacation and inexpensively send them to grandparents."