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Technology Stocks : How high will Microsoft fly? -- Ignore unavailable to you. Want to Upgrade?


To: dumbmoney who wrote (8131)5/28/1998 11:29:00 PM
From: Scotsman  Read Replies (1) | Respond to of 74651
 
I do know about Standard Oil. What they did was what used to be called vertical intergration, the ownership of a process from raw material to retail. Standard started out simply refining, but eventually went into the entire spectrum of transport, production, and retail.

Now the big problem in making a comparison of Standard to MSFT in this is that vertical intergration of an oil company is hard to compare with a software company. If MSFT had gone into chip manufacture and box manufacture with its own retail outlets, that would be easy. But they haven't done that.

But there are comparisons in the business practices of MSFT and Standard, and that is where the parallels between Gates and Rockefeller are founded.