To: Don Dorsey who wrote (33594 ) 6/4/1998 10:42:00 AM From: Don Dorsey Read Replies (2) | Respond to of 50808
Here's the Bellsouth news. BellSouth Brings New Era of Home Entertainment Service to Atlanta PR Newswire - June 04, 1998 09:24 ATLANTA, June 4 /PRNewswire/ -- Continuing to launch a new era in digital home entertainment, BellSouth today began its initial service rollout, offering Atlanta residents the city's first 100-percent digital television service. The company's state-of-the-art, digital wireless service brings customers the best of local, cable and satellite programming with unmatched picture and sound quality, all in one single, easy-to-use service provided and supported by BellSouth. BellSouth will roll out its comprehensive entertainment offering in phases, initially targeting more than 700,000 households throughout the Atlanta area. BellSouth's americast(R) programming service delivers the highest value in home entertainment choices with digitally pure picture quality and extensive viewing options with more than 160 channels including: local, national, premium, movies, Pay Per View and family programming; CD-quality, commercial-free music; weather, sports and more. And with BellSouth's unique Express Cinema(TM) service, customers can instantly access a large selection of the latest hit movies without leaving the comfort of their homes. Customers also will enjoy the programming they are accustomed to plus many of the newest channels available including: ESPNEWS, Home and Garden TV, the Food Network, BET on Jazz, HBO Family, Animal Planet and more. BellSouth's americast programming service is a result of a partnership of BellSouth, Ameritech, GTE, SNET and The Walt Disney Company. In addition, the service features an on-screen interactive program guide to help BellSouth users navigate through an exciting array of entertainment options. The convenient guide allows customers to easily find programs, establish viewing preferences and block unwanted programming with state-of-the-art parental control features. BellSouth's entertainment customers will enjoy award-winning service from the communications company that has been chosen two years in a row by J.D. Power and Associates as the superior provider of customer service. BellSouth provides 24-hour-a-day, 7-day-a-week customer service, reliable extended-hour repair times and flexible installation appointments. The company will offer its digital wireless service through BellSouth Entertainment offices as well as through many BellSouth Mobility stores throughout the Atlanta area. "BellSouth has a long-standing commitment to meet the diverse needs of our customers with high quality products, advanced technology and superior service," said Bob Frame, president of BellSouth Entertainment. "As BellSouth brings the future of digital television to Atlanta, customers can expect the same quality service from the company they have come to know and trust for all their communications service needs." Customers do not need to purchase expensive digital television sets or satellite dishes to receive the service. All required technology equipment is easily available on a monthly service basis. Customers also will save with guaranteed rates for up to three years and discounts each month through 1999 for customer referrals. The Atlanta launch, preceded by a successful New Orleans launch last fall, is the critical next step in BellSouth's plan to deliver home entertainment service to its customers. BellSouth now offers video service in multiple markets in the Southeast reaching more than one million households. In addition, later this year BellSouth plans to begin offering its home entertainment service in areas covering more than two million homes in Orlando, Jacksonville and Daytona. In addition to its new, all-digital television service, BellSouth already offers Atlanta residents the most complete set of local telephone, mobile, wireless long distance and Internet access services. BellSouth is a $21 billion communications services company. It provides telecommunications, wireless communications, directory advertising and publishing, video, Internet and information services to more than 29 million customers in 20 countries worldwide. For more information about BellSouth, visit the BellSouth Web page at bellsouth.com . SOURCE BellSouth Corp.