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To: Chuzzlewit who wrote (46486)6/6/1998 10:32:00 AM
From: jttmab  Read Replies (2) | Respond to of 176387
 
Perhaps my comment was worded unnecessarily harsh. But I stand by the substance of it. In my brief trips in Europe it was very clear that extended family is a very high cultural value, hence the unwillingness to move. Germany is certainly not an agrarian society and opening a plant is not generally mucking with the culture. If you're going to do business in any country you will have to adapt to that culture and not as was suggested in the release that the culture should change, i.e., be more willing to move. The article clearly stated that they were having a staffing problem...it further stated that Europeans should be more willing to move (counter culture) and more importantly it said nothing about what Dell was going to do to address the problem. I seem to recall a statement from Dell that Europe was significant in terms of growth rate, if you can't staff the factory then you can't exploit it. Other examples of cultural clashes would be to ask the French to work on weekends, or opening a restaurant in a Muslim country and serving pork....things you just don't do if you want to succeed. It might have been nice to read in the article that they would augment the staff in Germany with some relocations from the US, where generally the people don't share the value of extended family. Ignoring the relocation cost issue.

Best Regards,
Jim