To: Money Maker (MM) who wrote (4154 ) 6/12/1998 9:44:00 AM From: Don Powrie Respond to of 8798
>>>>NEWS! NASDAQ:LUST Adrenalin Interactive Signs Licensing Agreement With Target Games LOS ANGELES--(BUSINESS WIRE)--June 12, 1998--Adrenalin Interactive Inc., (NASDAQ:LUST - news) formerly Wanderlust Interactive, announced today that it has licensed its LAUGH LICKS product to Target Games, one of the largest toy and game companies in Sweden. Target will produce and market the line of unique and wacky candy dispensing toys world wide under its NOISY TOYS CANDY(tm) product brand. NOISY TOYS CANDY(tm) products combine innovative electronics and fun action features to create a stand-out novelty item that is both a toy and a candy. Each product features a different, weird and ''gross'' look with a goofy sound to match. For example, one ''belches'' and another ''snorts.'' Pounding the bottom of the NOISY TOYS CANDY product activates the sounds. This fun action also shoots out a tasty, colorful piece of candy. ''The cooperation with Target comes at a most opportune time, as the novelty segment of the toy industry is growing rapidly, and NOISY TOYS CANDY certainly fits that niche. We expect NOISY TOYS CANDY to have an excellent reception in the market as Target launches this highly marketable, high growth and, potentially, highly profitable novelty toy line. We look forward to a long and successful relationship with Target,'' said Jay Smith, CEO of Adrenalin Interactive. Fred Malmberg, President of Target Games, commented, ''We anticipate that NOISY TOYS CANDY will be one of our more popular candy toys and we are excited to work with Adrenalin Interactive on many future product launches. Target will be marketing the products in all major European, South American, Australian and African markets and is negotiating for exclusive sales representation in the United States. Products are expected to begin shipping worldwide in July and have potential sales of over one million units in Europe alone.'' Adrenalin Interactive Inc. develops and licenses console video games for Sony, Nintendo and Sega consoles, entertainment titles on PC computers, and internet ''play-to-win-cash'' games for the World Wide Web. The Company also develops and licenses Electronic Toys and creates interactive television games for digital set-top boxes. In February 1997, the Company acquired the operations of Western Technologies, a well-established video and computer game developer and electronic toy designer, which has done business as Adrenalin Entertainment or Western Technologies since 1980. This release contains certain forward-looking statements which involve known and unknown risks, uncertainties or other factors not under the Company's control, which may cause actual results, performance or achievements of the Company to be materially different from the results, performance or other expectations implied by these forward-looking statements. These factors include, but are not limited to, those detailed in the Company's periodic filings with the Securities and Exchange Commission.