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Non-Tech : Any info about Iomega (IOM)? -- Ignore unavailable to you. Want to Upgrade?

To: Francis Muir who wrote (56063)	6/12/1998 5:04:00 PM
From: Rocky Reid	Respond to of 58324

>>Codswallop. Half your figures are pure conjecture. What Blockbuster winds up making for Sony depends entirely on how well the film does in video; only a small percentage is up front<< Francis, pull your head out. None of my figures are conjecture. They are fact. Blockbuster, Pepsi, Taco Bell, and many others bought advertising time in Godzilla. This has nothing to do with video sales/rental. It involves the placement of signs and products in actual scenes throughout the movie. Blockbuster and Pepsi signs are everywhere in the movie Godzilla. They paid big $$$ to Sony to do this. The practice of product placement in movies has been going on for some time. It's a way for movie makers to defray costs associated with making the film. Even small-time films practice product placement now. Basically, it is sticking an advertising spot in a movie. And it works.