To: s. bateh who wrote (56100 ) 6/14/1998 12:49:00 PM From: robert read Read Replies (1) | Respond to of 58324
Iomega is getting free advertisement from microtech , its getting ready to start a big ad campaign for the mii zip. also free ads on yahoo from pc mall for zip, and jaz. zip the standard already, of course everybody knew that. Microtech International Inc. Launches Ad Campaign In Mobile Computing & Communications and Portable Computing (PR Newswire; 06/10/98) ALISO VIEJO, Calif., June 9 /PRNewswire/ The world is now aware that SIZE DOES MATTER when it comes to a giant lizard that destroys New York City. On June 16, 1998 the same phrase will apply to computer peripherals. Beginning with the July issue of Mobile Computing & Communications distributed at PC Expo and the August issue of Portable Computing, Microtech International, Inc. will be launching a series of full-page color ads for their Mii Zip(TM) 100 Drive that will not only grab the attention of its readers, but literally hold it in the palms of their hands. Claiming that SIZE DOES MATTER, Microtech is capitalizing on the currency of this phrase and proves that the tiny dimensions of their portable **Zip Drive** are what will make people agree that in this case smaller is better. With overall dimensions of 5.8 x 4 x 0.6 inches and weighing only 11 ounces, the Mii Zip 100 Drive is the World's Smallest and Fastest **Zip Drive** on the market. Using a PC card interface, the Mii Zip 100 Drive powers itself directly from the notebook without draining the battery and no AC adapter is required making the unit completely portable. Additionally, the Mii Zip 100 is the only product of its kind to be approved by **Iomega**(R), the leader of the Zip technology market. Mobile Computing & Communications and Portable Computing are the only publications to focus exclusively on all aspects of mobile technology making it the ideal location for the promotion of Microtech's product. Mobile Computing & Communications currently reaches a worldwide audience with a circulation of over 200,000 corporate volume buyers. Portable Computing reaches the other half of the mobile market home users and small business entrepreneurs with a distribution of 165,000. Watch for the evolution of the ads as they run through September in both publications. Also be on the lookout for Microtech at PC Expo in New York City inside of **Iomega**'s booth .4534. Representatives from Microtech will be available to answer any questions or visit the website at www.microtech-pc.com for a chance to win a FREE Mii Zip 100 Drive. Microtech International, Inc. is a manufacturer and OEM developer of storage devices and peripherals for personal computers and workstations. Since 1985, Microtech has developed an international reputation built on quality products, superior service and excellent client support. Serving numerous areas of the PC market such as educational and government systems, retailers, distributors, mass merchants and Fortune 1000 corporation, our products are aimed towards the ever-growing portable computer market and are all designed with complete mobility and speed in mind. Microtech is involved in a wide variety of computer-based products including, but not limited to, storage devices, portable CD-ROMs, communication devices, and video conferencing units. SOURCE Microtech International, Inc.