Monday June 15, 8:37 am Eastern Time
Company Press Release
SMART Modular Technologies' Introduces DVD PC Card Solution Based on IBM and
AuraVision Technologies
FREMONT, Calif.--(BUSINESS WIRE)--June 15, 1998--SMART Modular Technologies, Inc. (NASDAQ:SMOD - news) announced today that it has launched
a DVD PC Card solution for portable computers.
The DVD Card provides portable computer manufacturers with the ability to offer DVD upgrade solutions for both low-end and high-end systems.
''We are pleased and excited that SMART Modular Technologies has selected our mobile PC/DVD solution for their PC-Card,'' said Paul Belluz, Director of
IBM's Digital Video Products Group. Belluz added, ''IBM offers a complete line of digital video encoding and decoding product solutions. We back our solutions
with excellent technical support to help our customers get to market quickly.''
''SMART Modular Technologies' new DVD card is exactly the type of cost-effective, high-quality DVD playback solution we were envisioning when we brought
out our new VxP295 chipset for OEMs,'' said Mark Hopper, Vice President of Sales and Marketing for AuraVision. ''It will give users unmatched video
performance in an easy-to-use PC Card design.''
SMART's DVD Card is a Type II, PCMCIA form factor card and interfaces through the Zoomed Video port of the computer. The DVD Card includes a TVOut
connector and is enabled to provide an S/PDIF connector to home theatre Dolby decoders for full Dolby AC-3 audio. The Card is also equipped with Dolby Digital
Surround sound MPEG-1, MPEG-2 and LPCM audio.
''Our complete DVD solution in a PC Card format is unique to the industry. Our OEM partners have expressed interest in a DVD alternative to CD-ROMs, so we
are pleased to be able to meet their needs at an affordable price,'' said Paul Mercadante, SMART's Vice President, Communications Division.
The SMART DVD Card contains IBM's DVD video decoder for high quality, 30-frames-per-second, video playback of DVDs, Video CDs and MPEG-1 and
MPEG-2 applications. The SMART DVD Card also includes AuraVision, Inc.'s Zoomed Video hardware and software interface solution. The SMART DVD Card
is compatible with today's most popular portable computers with 200MHz processors and above, and Mediamatics, Inc.'s DVD player application, DVDExpress.
The DVD Card operates under both Windows 95 and Windows 98 operating systems.
SMART's new DVD PC Card can be seen at SMART Modular Technologies' Marriott Marquis Hotel Suite during PC Expo '98 (the Marriott is located at 1535
Broadway & 46th Street, 212/398-1900). To arrange for a PC Expo demonstration, please contact, Derek Maloney at 510/624-8157.
About AuraVision
AuraVision Corporation is a market leader in developing chipsets and software used to display high quality video in PC and satellite applications, including
videoconferencing, DVD and MPEG playback. These high-density integrated circuits are incorporated in products from leading manufacturers and enable users to
capture, scale, process and display full-motion video. To facilitate OEM product development, the company provides complete reference designs that allow
manufacturers to quickly and efficiently bring reliable, quality products to the marketplace.
AuraVision was founded in 1992 and is headquartered in Fremont. For more information, contact AuraVision at 510/252-6800 or visit the company's Web site at
auravision.com.
About SMART Modular
SMART Modular Technologies, Inc. is a leading independent manufacturer of specialty and standard memory modules, Flash memory cards, high performance
embedded computers, and communications products. SMART offers more than 800 products to leading OEMs in the computer, networking, and
telecommunications industries. SMART has manufacturing facilities in California, Puerto Rico, Scotland and Malaysia, with design centers in Fremont and India, and
sales organizations worldwide. More information on SMART can be obtained on the Internet at smartm.com.
Contact:
SMART Modular Technologies, Inc.
Rebecca Takeda, 510/624-8195
btakeda@smartm.com
or
Sterling Communications, Inc.
Jay Nichols, 408/441-4100
jnichols@sterlingpr.com
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