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To: Xpiderman who wrote (58583)6/23/1998 3:42:00 PM
From: Srini  Respond to of 186894
 
June 23, 1998

Tech Center

Toshiba's PC Sales Rise Sharply
Due to Reduction in Inventories

By a WALL STREET JOURNAL Staff Reporter

IRVINE, Calif. -- Sales and unit shipments of Toshiba
Corp.'s personal-computer line are up "dramatically" in the
current quarter from the first quarter, in part on a reduction
in excess inventories, a company executive said.

The sharp rise ends a decline in Toshiba's PC business that
began in the fourth quarter, according to the executive,
Jeffrey Friederichs, marketing vice president of computer
systems for the Tokyo-based company's Toshiba America
Information Systems Inc. unit here.

Toshiba mostly ships laptop computers, but recently began
expanding into desktop machines and servers. Servers are
computers that coordinate and manage networks of PCs.

"We see demand ramping back up, and continued growth in
the third and fourth quarters," Mr. Friederichs said. He
declined to quantify the amount of increase.

According to estimates by International Data Corp., a
market-research firm in Framingham, Mass., Toshiba
shipped 637,000 laptops world-wide in the first quarter, a
17% drop from the same period in 1997.

During that year, according to IDC, Toshiba's 2.9 million
shipments of laptops maintained its position as the industry
leader. Toshiba does not break out revenue figures for
business units, such as personal computers.

URL for this Article:
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