To: KENNETH DOAN who wrote (3 ) 7/31/1998 11:03:00 AM From: Brinks Read Replies (1) | Respond to of 767
Thursday July 30, 4:24 pm Eastern Time Note: this is a correction for a previous article. Company Press Release SOURCE: JV Web, Inc. Correction -- JV Web, Inc. In DATH036, JV Web Subsidiary, Dad and Me, Inc. Becomes On-Line Distributor for Chameleon Casuals, moved earlier today, we are advised by the company of several changes to the release. A complete corrected version follows: JV Web Subsidiary, Dad and Me, Inc. Becomes On-Line Distributor for Chameleon Casuals HOUSTON, July 30 /PRNewswire/ -- JV Web, Inc. (OTC Bulletin Board: JVWB - news) and Chameleon Casuals LLC announce a contract has been signed in which the company becomes an e-commerce on-line distributor for ''Frogletz'', Chameleon Casual's line of children's play clothing. The clothing will be featured on the ''Dad and Me'' website and its sister site, the ''Dad and Me'' store (store.dadandme.com) which sells specialized children's clothing, caps, backpacks and duffel bags as well as a line of highly creative children's books. Since the objective of the on-line store is to create brand identity in merchandise to support the website content, the ''Frogletz'' line was considered a perfect fit. Electronic commerce is a growth industry. According to Industry Standard the sector of business most responsible for generating revenue on the web will be retail business. This figure represents approximately 51% of an estimated $254 billion dollars by 2002. Dad and Me is a family friendly on-line community that promotes fatherhood. Its sister site (store.dadandme.com) sells branded merchandise to promote that community. Chameleon Casuals, based in Spring, Texas has launched the 'Frogletz'' line which consists of shirts, dresses, playsuits and jackets which range from $15 to $40. ''The concept is based on human children, according to Sherry Collins, Chameleon Casuals Founder. ''We did the children in varying shapes and colors and gave them different personalities and interests to mirror neighborhood children in any community across the land.'' Greg Micek, CEO of JV Web comments, ''Each 'Frogletz' character represents a branding opportunity for JV Web and branding strategy is fundamental to web commerce. We see this relationship with Chameleon Casuals as a partnership opportunity. By teaming with JV Web, Chameleon Casuals is free to concentrate on its core business which is retailing.'' JV Web, Inc. is a Strategic Internet Services (SIS) firm that provides a mix of Internet -- centric professional services, blending creative and design skills with systems integration expertise as well as management consulting capabilities. Not only does JV Web build and maintain the website it also writes content, plans their strategy, orchestrates the fulfillment and helps negotiate third party relationships. SOURCE: JV Web, Inc.