To: bigg e who wrote (10595 ) 7/7/1998 8:40:00 PM From: Patherzen Respond to of 23519
Vivus Soars on Prospects for Increased Impotence-Drug Sales Mountain View, California, July 7 (Bloomberg) -- Vivus Inc. surged as much as 31 percent on expectations that the U.S. Food and Drug Administration approval of a new plant in June will help boost sales of Vivus's impotence treatment, Muse. Vivus shares rose 2 1/16 to 8 15/16 in midday trading of 4.6 million, more than double the three-month daily average. They earlier touched 9. Charles Olsziewski, an analyst with Paine Webber, raised his rating to ''buy'' from ''neutral.'' The expectation of competition from Pfizer Inc.'s impotence pill Viagra helped cause Vivus's stock to fall 64 percent in the past year. Viagra started sales in April, quickly dominating the market for impotence treatments. The pill is easier to take than Vivus's method, which requires insertion of a drug pellet in the urethra. The tremendous market reception for Viagra, Pfizer's oral medication for impotence, and the publicity surrounding its launch have undoubtedly heightened awareness about this condition within the marketplace,'' Olsziewski wrote in an report. He was not immediately available to comment further. In the report, Olsziewski also wrote that Vivus soon may announce some significant cost changes. These changes could be disclosed when Vivus releases its earnings Thursday, he said. Vivus is based in Mountain View, California. Its new plant is in Lakewood, New Jersey, and was approved on June 25, Vivus said. Once the new plant is operating at full capacity, the combined output of this factory and Vivus's existing one will be five times the output of the original factory, said Nina Ferrari, a Vivus spokeswoman.