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To: ROBJAZ who wrote (12428)7/9/1998 1:07:00 PM
From: ratan lal  Respond to of 27307
 
I dont click on the ads either. But someone does. How else could they show the huge click thru?

BTW, I hope they are talking about clicks thru to the advertisers and not the YHOO page itself.

I guess it will be a long time before the advertisers figure out whether they are getting revenue from these ads or just click thru. Maybe some marketing type can tell us how long they take to make a final decision and decide if the money is being well spent on these ads notwithstanding the clicks.