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To: don roberson who wrote (351)	7/11/1998 10:25:00 PM
From: don roberson	Read Replies (2) \| Respond to of 15313

And these posts from the Historical YAHOO site. Apr 29 1996 7:56AM ET Reply # of 12671 I would like to know if anyone has any ideas on the "Fool Ratio" for evaluating Internet related stocks published in this Months (April 96) issue of "Smart Money"? Is it a valid means of calculating an estimated future price for yahoo? Are we looking at $30 - $45? -sage Apr 30 1996 7:25AM ET Reply # of 12671 I don't believe Yahoo has ANY intrinsic value other than its name, and I certainly dont beleive that is worth teh current share price. They can be undercut or copied at a whim by one of many suppliers, witness the following press clipping. ( This is from Computergram, an excellent email-based daily news service. ) Thursday, May 2 1996 8:35AM ET Reply # of 12671 Thanks for the article! It made for an interesting read and confirmed my suspicion that there is no fundamental reason for any particular Internet user to use Yahoo!'s services! However the fact that the stock was mentioned in Newsweek, and many other financial magazines and that the stock has "something to do with the Internet" could prop up the value in the short term! The stock appears to have moved in a steady $28-$32 band since its IPO! Pity there are no options on this stock! One could play a few games! I think for the moment I'll stick with the fundamentals and put my money elsewhere! May 11 1996 1:02PM ET Reply # of 12671 Yahoo will be valued at $5 one year from now! Yahoo’s search engine is a concept. Basically anyone can build one. In the coming Months I feel that Yahoo will face devastating competition from computer giants, other search engines and advertising companies. For example, what if Microsoft feels it is not being equally represented by many search engines and decides to build their own. Their own search engine will give Microsoft’s products a priority listing over other companies. Microsoft is a marketing maven and would be successful if they decided to. Furthermore, the best search engine on the Internet is Alta Visa by Digital equipment. Already, there are over 300 search engines. Take a look at search.com. There you will find several specific search engines. If you want to use the indexes of several search engines try a meta search which will search from 2 to 10 search engines at one time. I have been using the Internet for 2 years now and rarely use Yahoo. Also, I have discussed the use of Yahoo with several net savvy individuals and found that none of them use Yahoo. My conclusion is that once a person becomes acclimated to the Internet and experiences the power of other search engines they will not have a need for Yahoo’s services. Also, In the coming months many advertising studies will be coming out about the effectiveness of billboards on the web. I think the news will effect search engines negatively. Also, advertisers are now complaining and about paying for exposures and only want to pay if a user clicks on their billboard. Basically, I think that Yahoo is benefiting from their name and can not compete in the land of the giants. Any Comments? Tuesday, May 14 1996 12:09PM ET Reply # of 12671 I completely agree with you. Not only is Yahoo's market value much larger than it ever should be, it's service actually is not that good. My largest complaint about Yahoo is that it really is a very limited search engine. It is more of a search "club" in the sense that every listing must be pre-approved by Yahoo staffers before it gets posted. This is in direct contrast to the engines that use "spiders" and such to actually scan the net and keep the search database as up to date as possible. If I really want to search the Net, I want an engine that gives the most complete search listings. I point my browser to Alta Vista or Excite. See you at $5-$10 next year! Friday, May 17 1996 12:53AM ET Reply # of 12671 I agree 100%. I shorted the stock as soon as it was possible. A couple of things puzzle me and I wonder if you have thoughts about them. 1. Why is the volume on Yahoo so low. It seems as if everybody is just sitting by the sidelines waiting for something to happen (the calm before the storm?) 2. How would I find out what is the short interest on Yahoo? May 21 1996 10:33AM ET Reply # of 12671 Well, it looks like the market is finally catching on. Yahoo has been dropping slowly but surely as the Dow and the Nasdaq have been setting new records. Do you have any specific price targets? Tuesday, May 21 1996 1:11PM ET Reply # of 12671 10-12 would be about right. That would but them in the 250 Million market cap range which is about as low as some of these Internet stocks will be pushed these days. Could be 5-8 if the hype boils off. May 21 1996 1:24PM ET Reply # of 12671 I think that if it goes over 30 again, I'll increase my short position. If it keeps dropping from here I'll just sit watch and smile.