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Technology Stocks : Amazon.com, Inc. (AMZN) -- Ignore unavailable to you. Want to Upgrade?

To: put2rich who wrote (10260)	7/14/1998 1:30:00 AM
From: Andeveron	Read Replies (1) \| Respond to of 164684

I sell advertising to companies. I also deal with a lot of consumers to get their feel for an ad or a blurb. People like simplicity. The masses love things that are fast and easy. Call it instant gratification or simply a result of overly short attention spans. If someone has used Amazon and has enjoyed good service, they'll more than likely remain a loyal customer, even if their books are on average $1 or $5 over the competition. Price is not the only factor when making a purchase. Familiarity is a strong tentacle. >> If Joe Sixpack knows how to look for cheap books on net instead of going to the stores then he knows how to type, to bookmark and to shop for the lowest price. <<