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Non-Tech : The Children's Beverage Group (TCBG) -- Ignore unavailable to you. Want to Upgrade?


To: Jaste who wrote (1078)7/21/1998 11:18:00 AM
From: Cavalry  Respond to of 2452
 
Good morning all, cc notes part 1
Jon spoke of four P's
Packaging - ours is superior
Product - ours is healthier and better tasting, 100% rda vitamin c added to all tcbg juices
Price - tcbg will be 30% lower than competition, 10 pack capri sun on sale $1.99, ours everday $1.99, $1.69 on sale
Profit - our product will yield stores 25% more profit

The top of each juice is laser scored, jon said any 4 year old can open by themselves

TCBG applied for patent in october, patents take about 18 months to get approved.

More later
Cav