To: Billy who wrote (1255 ) 7/21/1998 11:42:00 PM From: Samnsm Read Replies (1) | Respond to of 2578
DELL dropped on comments by DELL's Chief Financial Officer Tom Meredith on a broker conference call. The comments were misinterpreted and DELL immediately restated them on CNBC to correct any misunderstanding. During the conference call the CFO, Meredith, said that the ASP (average sales price) was declining. What the brokers did not hear or relate to was the comment that component prices were also declining. It costs DELL less so they sell them for less. CFO Meredith, and the later DELL press release, confirmed this had no negative affect on margins or earnings. By constantly decreasing prices DELL stays more competitive and stay ahead of the slower to react CPQ, IBM and HWP. GTW announces on Thursday and then the shift to DELL for the earnings play will begin. A split by GTW will only intensify the run. 2:1 split or better with DELL earnings is almost a 100% certainty. DELL dropped on comments by DELL's Chief Financial Officer Tom Meredith on a broker conference call. The comments were misinterpreted and DELL immediately restated them on CNBC to correct any misunderstanding. During the conference call the CFO, Meredith, said that the ASP (average sales price) was declining. What the brokers did not hear or relate to was the comment that component prices were also declining. It costs DELL less so they sell them for less. CFO Meredith, and the later DELL press release, confirmed this had no negative affect on margins or earnings. By constantly decreasing prices DELL stays more competitive and stay ahead of the slower to react CPQ, IBM and HWP. GTW announces on Thursday and then the shift to DELL for the earnings play will begin. A split by GTW will only intensify the run. 2:1 split or better with DELL earnings is almost a 100% certainty.