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To: McNabb Brothers who wrote (11616)7/23/1998 10:50:00 PM
From: llamaphlegm  Respond to of 164684
 
From YHOO board

Golden_Inv
(35/M)
Jul 23 1998
4:10PM EDT

<<N2K INC. (NTKI) 18 3/4 -1 3/16. With the battle for dominance of online music retailing getting that much more competitive, this online
retailer is making progress in obtaining more customers, although its latest results did disappoint. While N2K posted a narrower loss than in the
year-ago period, latest results of a $1.18 loss was six cents wider than Wall Street expectations. In the view of investors this morning, it doesn't
matter than revenues were up 450% to $10 mln, although more than 52% of this quarter's revenues came from existing customers. What
continues to hurt the company is the cost of obtaining new customers. In the latest quarter, the cost of obtaining new customers dropped from
above $90 per head to the low $80s. However, if the company is going to improve its margins and, eventually , earnings, it will need to drive
down the cost of obtaining customers to under $50 per head. The company made progress in adding more customers to its total of 352,000,
but it still trails other better entrenched online retailers which is keeping the pressure on the stock. The company has made some key marketing
alliances in recent months that should help results in future periods, but given the very competitive landscape, it will need to act fast as shoppers
on the Internet tend to be finicky and fastidious, currently lacking loyalty to any site or brand. Reliability is what counts and N2K still needs to
prove that it can deliver the goods by attracting more customers as a less expensive rate.>>



To: McNabb Brothers who wrote (11616)7/23/1998 10:54:00 PM
From: put2rich  Read Replies (1) | Respond to of 164684
 
Hank,
Some people voice caution that amzn was down partly due to general market mood. I think the warning from the management in the CC and the expected float increase in the next 2 weeks are the factor. I did not watch early but it seems the open was lower then a lot of big blocks selling (and some buying) and then that marked the downtrend.
Also I think most momentum longs are TA guys and they avoid amzn today afraid of double top chart. However it seems many longs are still very bullish and only depart their shares as the last thing.
The drop this time is slower than the last one? why? Or the first one looked like a big 'final' crash and this time was still a correction? (well not a pro, and just my opinion)
Regards,



To: McNabb Brothers who wrote (11616)7/23/1998 11:49:00 PM
From: Rob S.  Read Replies (2) | Respond to of 164684
 
The price targets look about right to me McNabb Brothers. My guess is for less volatility but that doesn't matter as much to me as the trend. Still holding (maxed out) on naked calls.