To: samcat9 who wrote (1526 ) 7/30/1998 7:30:00 PM From: samcat9 Respond to of 2887
"Build a Better Mousetrap and... the World Will Beat a Path to Your Door." At one time, the above statement was probably true. However, times have changed. Much more is required for a company and its products to be successful. Remember video recorders---the "Beta" format was superior in resolution quality to the "VHS" format, yet "VHS" prevailed and "Beta" is now all but forgotten. Why did this happen? Good question. When I was working on my MBA, I enrolled in a finance course title "Emerging Business Enterprises", which turned out to be a course on developmental stage companies. Class members were divided into groups and each group was tasked with developing a business plan for start-up company. The company had no products and we were to organize and manage the company, decide what products we wanted to make, do R&D on these products, then obtain financing. manufacture, promote, and take our products to market. A good portion of our final presentation was presenting our company, its business plan, its products AND ITS POTENTIAL FUTURE VALUE using financial projections to a group of assembled potential investors, who would either provide Debt Capital (Loans) or Equity Capital (Buy Shares of Stock). Another decision we as a group had to make down the road was whether we wanted to sell the company and/or its products or to keep it as a going concern. The primary problem with developmental stage companies turned out to be cash flow, which means essentially how can we obtain financing (CASH) to keep operations going until we could turn a profit at some future date. Does this sound like ABMI? I believe it does. ABMI has the financing (CASH) for continuing operations. It seems to have the products. Channels for distribution of ABMI's products are in place, both domestically and internationally. Now, the emphasis must be on marketing and promotion. Steve Rash must do a truly superb job of selling the company and its products to interested investors, which in ABMI's case may be stock brokers who are willing to recommend ABMI to their customers as a development stage company with upside potential. Or, it may mean negotiating strategic relationships with other medical companies. Or it may mean negotiating a sale of ABMI to another medical company. (FYI, I owned Bay Networks, a networking company which is being acquired by Northern Telecom, a telecommunications company. I recently sold my BAY shares at a nice profit.) The absence of good news about ABMI seems to disturb some on this board. Well, there has not been any good news. But there has not been any bad news either, has there? I will end this discussion with a statement that I have made numerous times: "Do your own research and make your own decisions. I will not make them for you." SAMCAT