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Non-Tech : The Children's Beverage Group (TCBG) -- Ignore unavailable to you. Want to Upgrade?

To: Jaste who wrote (1224)	7/31/1998 10:56:00 AM
From: Frank G.	Read Replies (1) \| Respond to of 2452

.18 to .22 sounds a little high. In New York Metropolitan Area I have seen 10-paks of Kraft's Capri-SUN going for $2.99 to $3.29. In Philadeplhia I saw a 10-pak in a couple of stores for a $1.99. I recall that a couple of people who posted on the thread mentioned a 10-pak for $1.99 Also, Jon stated on the CC that he expects TCBG packaging to be less than Kraft's! .18 cents/pouch * 10 pouches is a $1.80 what about the juice, transportation costs, etc... If they are getting .16 to .17 cents/pouch which is what 30M units producing $5M in revenue works out to be that is an amazing percentage of the cost of the product that hits the shelf. I can see why TCBG wants to focus on packaging. Frank