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Technology Stocks : C-Cube -- Ignore unavailable to you. Want to Upgrade?

To: William T. Katz who wrote (34933)	8/4/1998 4:52:00 PM
From: Jacques Chitte	Read Replies (1) \| Respond to of 50808

Someone whose TA I trust - it's been pretty darned good before. (I'm not a practitioner - ran out of cats early.) I'm figuring that blip to $15 was an aberration. Either way - I need all the support I can get! :-0

To: William T. Katz who wrote (34933)	8/4/1998 7:41:00 PM
From: John Rieman	Read Replies (1) \| Respond to of 50808

LOOK TV is using TeleTV technology, Thomson settops. Their goals are small............................... look.ca <<It's no small irony that Look TV's Milton headquarters is the former location of DTH provider AlphaStar, which went bankrupt last year.>> "Everyday we are reminded that we are sitting on the ashes of an unsuccessful company," says Colbran. Look TV's business plan is to obtain nine per cent of the 6.2 million customer market by 2003, when its license is up for renewal. "Our goal is to achieve numbers that are far greater, but we think we've taken a realistic approach to developing the business plan." He adds that even if Look TV captures only five per cent of the customer base they would still turn a profit. "During the initial sort of testing phase and introduction phase we will be very much target marketing, so in other words our intention is not at this point to do a broadly based generic advertising campaign, but rather to target particular markets and geographic areas." With Look TV controlled by Teleglobe, the overseas phone carrier, it has the deep pockets it needs to keep its launch modest and not to fall into the same trap as DTH provider Expressvu by promising service it can't deliver. Look TV is confident it can compete with cable in part because it was able to use existing broadcast towers to set up its two networks, keeping the total construction cost to under $70 million. In addition to the $70 million, Look TV must still purchase set-top boxes for its subscribers and has decided to go with boxes from Thomson Electronics. MPEG-2 program encoding will be provided by Divicom's MediaView MV10. The company is still testing several receiving antennas from different manufacturers such as Pacific Manolithics and Conifer Corporation. Colbran says it's likely the company will go with a combination of antennas to meet the various geographical requirements of its large license area. In setting up its network, Look TV worked closely with Image Wireless Communications, who launched one of Canada's first MDS service in Saskatchewan in 1996. "Last summer we had one of our engineering people spend the better part of a month or more working with Image Wireless, learning and watching and trying to pick up everything that we could in terms of understanding their operation and some of the problems they were encountering, so I think in advance of starting our deployment here we tried to certainly learn from them." Look TV also sent engineers to major MDS locations in Los Angeles and New Orleans. Colbran says the most difficult technical issues in setting up their MDS network was to maximize their line-of-sight technology so the service would be available to the maximum amount of subscribers. more................. Look TV's business plan is to obtain nine per cent of the 6.2 million customer market by 2003, when its license is up for renewal. "Our goal is to achieve numbers that are far greater, but we think we've taken a realistic approach to developing the business plan." He adds that even if Look TV captures only five per cent of the customer base they would still turn a profit. "During the initial sort of testing phase and introduction phase we will be very much target marketing, so in other words our intention is not at this point to do a broadly based generic advertising campaign, but rather to target particular markets and geographic areas." With Look TV controlled by Teleglobe, the overseas phone carrier, it has the deep pockets it needs to keep its launch modest and not to fall into the same trap as DTH provider Expressvu by promising service it can't deliver. Look TV is confident it can compete with cable in part because it was able to use existing broadcast towers to set up its two networks, keeping the total construction cost to under $70 million. In addition to the $70 million, Look TV must still purchase set-top boxes for its subscribers and has decided to go with boxes from Thomson Electronics. MPEG-2 program encoding will be provided by Divicom's MediaView MV10. The company is still testing several receiving antennas from different manufacturers such as Pacific Manolithics and Conifer Corporation. Colbran says it's likely the company will go with a combination of antennas to meet the various geographical requirements of its large license area. In setting up its network, Look TV worked closely with Image Wireless Communications, who launched one of Canada's first MDS service in Saskatchewan in 1996. "Last summer we had one of our engineering people spend the better part of a month or more working with Image Wireless, learning and watching and trying to pick up everything that we could in terms of understanding their operation and some of the problems they were encountering, so I think in advance of starting our deployment here we tried to certainly learn from them." Look TV also sent engineers to major MDS locations in Los Angeles and New Orleans. Colbran says the most difficult technical issues in setting up their MDS network was to maximize their line-of-sight technology so the service would be available to the maximum amount of subscribers.