RB, the lose third Beta site - or buyer of Netgain.
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Contact for ICR Marketing
Tracey Kelly
Director, Marketing
Communications
(800) 781-0197
tkelly@meetingexperts.com
ICR Technologies and Firstwave Technologies
Engage in Strategic Relationship
ICR Technologies Selects Netgain's Web Based Software to Upgrade
International Conference Resorts' Sales Force Automation System
Colorado Springs, COLO. - June 10, 1998 - ICR Technologies L.L.C., an affiliate of
International Conference Resorts, Inc. (ICR), the quality and performance leader of the
rapidly expanding meetings business, and FirstwaveO Technologies, Inc. (NASDAQ/NMS:
FSTW), a leading provider of customer information systems, today announced a strategic
relationship to develop web based sales force automation (SFA) systems for ICR and other
companies looking to enhance their sales systems.
ICR Technologies plans to initially connect over 120 sales professionals with the roll out of
Netgain Sales. ICR has over 25 years experience in the $45 billion meetings market, hosting
meetings for leading Fortune 500 companies. ICR's network of executive conference centers
and conference resorts has doubled in the past six months to include six properties across
North America and they expect to double again in the next 12 to 24 months. ICR's managing
revenue exceeds $100 million, generated by more than 5,000 meetings annually.
R. Davidson Parriott, Executive Vice President, ICR Technologies said, "Historically, ICR
designed and developed its own proprietary SFA systems. However, with our recent growth
and with our sales force spread across the country, we wanted to accelerate our jump to the
next generation of SFA systems that operate as pure web-applications. Netgain appealed to us
because of its flexibility and immediate availability." Parriott added, "Our internal
developers are able to customize the Netgain product to meet ICR's and our other client's
specific needs. We are able to cater the system to meet the needs of almost any sales
operation."
Under its Preferred Property Program, ICR Technologies will offer complete SFA solutions,
specifically designed for the meetings industry, to its select network of preferred properties.
The Netgain product will allow for a quick, simple connection and the easy maintenance of
the system for ICR's preferred properties. This innovative SFA tool, customized by the
personnel of ICR Technologies and its affiliate company, ICR Marketing, L.L.C, will help sales
teams coordinate their nationwide efforts and will allow employees to communicate in ways
not previously possible with client-server technologies.
Ken Barwick, Senior Vice President of Sales for Firstwave said, "The strategic
relationship we've developed with ICR Technologies affords us unique access to ICR's
knowledge of the meetings business and access to prospective clients. ICR's industrial
sales approach to Fortune 500 companies and their customized use of the Netgain
platform allows them to showcase our product in their conference resorts. Business
professionals can have a hands-on experience with Netgain while they spend three to five
days in meetings at the ICR properties."
About ICR Technologies, L.L.C.
ICR Technologies offers marketing, communication and meeting professionals
customized software and systems solutions based on the over 25 years experience ICR
has selling meeting facilities and consulting services directly to Fortune 500 clients.
About International Conference Resorts, Inc.
ICR's network of executive conference centers and conference resorts includes: the
Scottsdale Conference Resort, Scottsdale, Arizona; the Cheyenne Mountain Conference
Resort, Colorado Springs, Colorado; the Graylyn International Conference Center,
Winston-Salem, North Carolina; the Carefree Conference Resort, Carefree, Arizona, the
Hastings International Conference Center, Hartford, Connecticut and the Ocean Place
Resort and Conference Center, Long Branch, New Jersey. For additional information,
please visit our web site (www.conferenceresorts.com) or contact us at
800/781-0197.
About Firstwave Technologies, Inc.
Firstwave Technologies, Inc. is a leading provider of innovative customer information
systems for global enterprises selling through multiple channels. Through professional
staff in Atlanta, London and affiliates around the world, Firstwave serves major
companies throughout the Americas, Europe, and the Pacific Rim. Firstwave offers
customers a wide range of software solutions including revolutionary new Web
applications, award-winning client/server systems, and proven Unix products. For
additional information, please visit their web site (www.firstwave.net) or contact them at
The above may be tough to read but if you go to ICR's web site you can see its normal format. Buddy M 770/431-1200. |
