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Technology Stocks : Apple Inc. -- Ignore unavailable to you. Want to Upgrade?


To: Phillip C. Lee who wrote (16397)8/11/1998 11:41:00 AM
From: IanBruce  Respond to of 213177
 
Guys,

In the article "Sales Booming for New Apple Computer" in the New York Times today, Larry Fisher writes:

"some analysts have estimated that the company (Apple)
could sell more than one million of the new machine in
its first year."


Fine. However, Advertising Age reported today that:

"... Apple's U.S. retail market share of 2% in June (98) was
below the dismal 3% seen in July 1997, according to ZD
Market Intelligence. The venerable Apple brand now ranks
ninth in sales, behind a brand, CTX, many consumers have
never heard of."


Whoa! 2%?! Now, I'm sure I'd read an article which quoted PC Data as saying that Apple's market share more than doubled from 4.1% in Q1 -- to 9.4% in Q2. Since I don't have a subscription to PC Data's site, could anyone confirm or deny this report. Thanks.

Ian Bruce
New York, NY

Links:
<http://www.nytimes.com/library/tech/98/08/biztech/articles/11apple-imac.html>

<http://www.adage.com/news_and_features/features/19980810/article4.html>