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Technology Stocks : Apple Inc. -- Ignore unavailable to you. Want to Upgrade?

To: Marc Newman who wrote (16632)	8/13/1998 10:58:00 PM
From: Linda Kaplan	Read Replies (1) \| Respond to of 213177

Headline: Apple's iMac Faster Than Fastest PC ====================================================================== iMac 40 Percent Faster Than a Pentium II, 400 Megahertz CUPERTINO, Calif., Aug. 13 /PRNewswire/ -- As thousands of iMac computers arrive at retail outlets throughout the U.S. and Canada in preparation for its debut this weekend, Apple Computer, Inc. (NASDAQ:AAPL) announced that final performance results are in. As expected, iMac is 40 percent faster than the fastest PC and its processor is more than twice as fast as processors in comparable consumer PCs, based on BYTEmark testing. "The iMac for $1,299 toasts the fastest PC money can buy at any price -- the Pentium II 400," said Steve Jobs, Apple's interim CEO. A customer would have to pay almost twice as much for a Pentium II-based PC, which would still be 40 percent slower than iMac. Its processor performance at a price of $1,299 is faster than a Pentium II, 400 megahertz PC with a 15-inch display and an estimated street price as high as $2,400. The processor in iMac is more than twice as fast as the processor in comparable consumer PCs, based on the BYTEmark integer test. This test measures a computer's ability to perform productivity tasks. This means consumers will be able to blaze through projects such as managing their checkbooks in Quicken or finding clients in a database using FileMaker Pro. iMac has a score of 7.8, compared to 5.6 for a Pentium II running at 400 megahertz, and a paltry 3.2 for a Celeron 266 megahertz processor which is featured in entry-level PCs at prices comparable to iMac. With built-in100MB Ethernet and a 56KB modem, iMac provides the fastest connectivity available anywhere. iMac combines simplicity, style and incredible speed at a price-point perfect for consumers. Apple Computer, Inc. ignited the personal computer revolution in the 1970s with the Apple II, and reinvented the personal computer in the 1980s with the Macintosh. Apple is now recommitted to its original mission -- to bring the best personal computing products and support to students, educators, designers, scientists, engineers, businesspersons and consumers in 140 countries around the world. NOTE: Apple, the Apple logo, and Macintosh are registered trademarks and iMac is a trademark of Apple Computer, Inc. Additional company and product names may be trademarks or registered trademarks of the individual companies and are respectfully acknowledged. SOURCE Apple Computer -0- 08/13/98 /NOTE TO EDITORS: News and information are available at Apple's Public Relations website (www.apple.com/pr/) or by calling Apple's Media Helpline at 408-974-2042./ /CONTACT: Tami Begasse, 408-974-3156, or begasse@apple.com, or Nathalie Welch, 408-974-5430, or welch@apple.com, both of Apple Computer, Inc./ /Web site: apple.com