To: Jon Scott who wrote (2141 ) 8/14/1998 10:40:00 AM From: robert j heisler Read Replies (1) | Respond to of 2752
TSQD news..============================================================================
(COMTEX) B: Digital River Partners With Digidesign for Online Sale of
B: Digital River Partners With Digidesign for Online Sale of Digital Audio
Products
MINNEAPOLIS (Aug. 14) BUSINESS WIRE -August 14, 1998--
Online Storefront to Incorporate Sales of Third Party Plug-in Products
Digital River today announced that Digidesign, a leading producer of
digital audio products, has chosen Digital River to build and manage
its new online software store. The new partnership enables Digidesign
to sell its Pro Tools(tm) software, as well as software from its
development partners such as Focusrite, QDesign and Synchro Arts,
through its sophisticated online storefront. A separate third-party
online store will also be built to sell complementary audio software
products from vendors such as Cakewalk and Q-Sound. The third-party
store will be linked to the Digidesign corporate Web site and powered
by Digital River's V2 e-commerce operating system.
"Having an online store is an incredible new breakthrough for us,"
states Brian Hageman, Digidesign's Worldwide Manager of Electronic
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Marketing and E-Commerce. "Our customers are very technically savvy and
Internet proficient, so they have high expectations from the Digidesign
Web site as a whole. We chose to partner with Digital River because
they are able to deliver the cutting edge e-commerce solution our
customers demand."
"Digidesign is an innovator in digital audio products," said Joel
Ronning, president and CEO of Digital River. "The new online store will
significantly enhance their presence on the Internet as well as their
ability to promote their own products and third party products online."
About Digidesign
Digidesign, a division of Avid Technology, Inc. (NASDAQ: AVID), is the
leading digital audio production software and systems manufacturer.
Digidesign's products provide the professional music, film, video,
multimedia, and broadcast radio industries with CD-quality digital
recording, random access editing, advanced signal processing and
digital audio mixing applications. Digidesign products are marketed in
over 30 countries worldwide, through a distribution network of
value-added dealers, distributors, and OEM relationships. About
Digital River
Digital River, Inc. (NASDAQ: DRIV), based in Minneapolis, offers the
world's largest online database of software products. The company
provides more than 1,500 software publishers and online dealers with
its proprietary technology for Internet delivery of more than 120,000
software and other digital products. Tech Squared Inc. (OTC Bulletin
Board: TSQD) controls 19 percent of Digital River's common stock. For
more information on Digital River, visit their website at
digitalriver.com .
-0- jrw/ny*
CONTACT: Jodi Baumann Chris Gill
Digital River Digidesign
612-253-8396 650-842-7688
jbaumann@digitalriver.com cgill@digidesign.com
or
Digital River Public Digital River Public
Bob H.