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Technology Stocks : WDC/Sandisk Corporation -- Ignore unavailable to you. Want to Upgrade?

To: Jay8088 who wrote (3608)	8/17/1998 12:50:00 PM
From: Jim Greif	Read Replies (1) \| Respond to of 60323

All, This news release from the company sounds positive, but I have no idea what this product is supposed to do. Maybe it's because I do PR for a living, but I think a little explanation of this technology would go a long way. Jim CompactFlash Wins Design Slot in New Sound Vision Clarity 2.0 Platform for Digital Cameras SUNNYVALE, Calif.--(BUSINESS WIRE)--Aug. 17, 1998--SanDisk Corporation (NASDAQ:SNDK - news) announced today that the new Sound Vision Inc. Clarity 2.0 Digital Imaging Platform for digital camera manufacturers includes design reference for CompactFlash(TM) (CF(TM)) memory cards as digital film. SanDisk invented CompactFlash. The Clarity 2.0, a one chip digital still imaging platform, consists of hardware, software and services which are designed to provide digital camera manufacturers with a highly integrated solution. Clarity 2.0 shortens time-to-market while decreasing development costs of new products. Nelson Chan, vice president of marketing at SanDisk, said, ''The Clarity 2.0 design platform is an excellent indication that digital camera manufacturers are dedicated to the fast growing market of digital imaging. SanDisk is pleased to have its CompactFlash memory card chosen as a design element for the new Clarity 2.0 platform. With 49 digital cameras currently on the market using CompactFlash as digital film, it is clear that Sound Vision has made the right choice to include CF.'' Stuart Nixdorff, vice president of sales at Sound Vision, said, ''Our Clarity 2.0 design platform is designed to support sensor resolutions of over 2 megapixels. This high resolution camera design requires us to integrate high capacity film cards. SanDisk is shipping the industry's highest capacity CF cards and plans to keep that leadership role in the future. We are delighted to include SanDisk CompactFlash as a reference element of our new Clarity 2.0 design platform. With a flawless record for reliability and compatibility, SanDisk CF cards are being used by most of the top digital camera manufacturers and by adding support in our Clarity 2.0 platform, we expect they will continue to be the leading CompactFlash company.'' SanDisk's CF memory cards are available at retail locations in capacities of 4, 8, 10, 15, 20, 24, 30, 40, and 48MB. SanDisk is the only company to offer a 10 Million Picture Guarantee(TM) with every SanDisk CF sold. SanDisk Corporation, the world's largest supplier of flash data storage products, designs, manufactures and markets industry-standard, solid-state data, digital imaging and audio storage products using its patented, high density flash memory and controller technology. SanDisk is based in Sunnyvale, CA. The matters discussed in this news release contain forward looking statements that are subject to certain risks and uncertainties as described under the caption ''Risk Factors'' in the company's annual report on Form 10-K and quarterly reports on Form 10-Q, filed with the Securities and Exchange Commission. The company assumes no obligation to update the information in this release. CompactFlash, CF and 10 Million Picture Guarantee are trademarks of SanDisk Corporation. All trade names are either registered trademarks or trademarks of their respective holders. SanDisk's web site/home page address: sandisk.com