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Non-Tech : The Children's Beverage Group (TCBG) -- Ignore unavailable to you. Want to Upgrade?

To: mark cox who wrote (1537)	8/20/1998 3:06:00 AM
From: Steve Cox	Respond to of 2452

I'm confused. Does everyone think the latest PR with the marketing firm Daymon has to do with our packaging for other company's (Wal Mart, Winn Dixie) private label products? From the PR: The Children's Beverage Group, Inc. (OTC Bulletin Board: TCBG - news) announced today that the Company has named Daymon Associates, Inc. of Stamford, CT as its private label sales and marketing representative on their line of aseptic pouch juice and drinks. I believe we're going ahead with the Brain Forest/Slush product line and Daymon will find us the supermarkets. I read the info on Daymon's web site. They are not distributors, they work with retailers to bring new ideas that help improve sales/profits. Help with the art of shelf merchandising, develope promotional programs etc. Companies like Wal Mart, Winn Dixie hire this company's expertise to help push their products within their stores. Notice the key bold words in the PR. I believe TCBG is talking about our product. Why would we hire a marketing firm to push other companies products within their stores? Wal Mart has their own people. I can't understand why TCBG didn't use the words Brain Forest/Slush in the PR though. Any ideas? Steve

To: mark cox who wrote (1537)	8/20/1998 3:08:00 AM
From: Due Diligence	Read Replies (1) \| Respond to of 2452

>>>>Personnaly I don't see any great value in the race car. I watched the race last week and didn't see the logo once. If Robby should win and they show him drinking a BrainForest on the winner's podium, now that would be nice.<<<< Maybe I should have said potential. If and when he can move into 1-3 place,The National TV coverage will be there. As a winner, the public awareness will increase. The name "Unser" combined with "Rip it & Sip it" is a novel idea long term. Looking for him to win.JMO Jimbo BTW:Walmart=2300+ stores