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Politics : Formerly About Advanced Micro Devices -- Ignore unavailable to you. Want to Upgrade?

To: FJB who wrote (36391)	8/27/1998 3:34:00 PM
From: Joey Smith	Read Replies (1) \| Respond to of 1571702

Keeping its eye on the home-consumer category, AMD reduced the price of K6-2 300MHz and 333MHz CPUs to a price level below the new Celeron with cache, Krelle said. K6-2 processors are usually priced 25 percent below the comparable Pentium II CPUs, but that equation resulted in some K6-2s being priced higher than Celeron. AMD hadn't considered the first Celeron line- which shipped in 266MHz and 300MHz versions without cache - as serious competition, because it wasn't performing up to standards, Krelle said. This led AMD to position its K6-2 directly against the PII until now. "Because the [Celeron with cache] is a decent product, we wanted to make sure we offered a competitive advantage," Krelle added. Bad news for AMD. They have to price K6-2 against Celery. joey