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To: Stoctrash who wrote (35575)8/28/1998 4:14:00 PM
From: John Rieman  Respond to of 50808
 
Tektronix making price/proformance upgrade....................

newsalert.com

TEKTRONIX: Tektronix makes dramatic improvements in profile price performance using new RAID technology
Presswire - August 28, 1998 13:28
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M2 PRESSWIRE-28 August 1998-TEKTRONIX: Tektronix makes dramatic improvements in profile price performance using new RAID technology (C)1994-98 M2 COMMUNICATIONS LTD

-- Customers nationwide express satisfaction

Tektronix, Inc's (NYSE:TEK) implementation of the PRS250 RAID solution into the Profile PDR300 video server product line has drastically reduced the entry price of RAID-based server solutions from Tektronix. The price performance of the MPEG-2 PDR300, combined with its storage efficiency, has resulted in a dramatic increase in customer implementations worldwide.

The world's most popular video server has shipped 13,000 channels to date, confirming Tektronix position as the video server market leader. A partial list of U.S. customers implementing the new PDR300 video server with RAID includes CBS, FOX, News Television, Paxson Communications, Scripps Howard Group, Time Warner, and Turner Entertainment Network.

"With the improvement in pricing of the PDR300, Tektronix is now able to offer a low-end competitive solution," said Paul DesChenes, Chief Engineer, KPXC-TV, Denver. "The PDR300s attractive price performance makes the world's best video server available to everyone."

State-of-the-art engineering has led to notable improvements in the Profile's high-performance RAID system. The RAID solution doubles the available bandwidth resulting in fewer drives being required to run multiple channels of video, which in turn has lowered the entry price of the popular Profile server by as much as 40%. Implementation of this system redefines the Profile price/performance value, making Profile servers more affordable than ever before.

"Tektronix is constantly striving to give our customers the best quality product for the best possible price," said Tim Thorsteinson, president, Video and Networking Division, Tektronix. "The PRS250 RAID solution is a perfect example of achieving that goal."

The Emmy award-winning Profile server is a key element in the Tektronix Digital Media Foundation (DMF) initiative for the transition to digital broadcasting. The DMF initiative provides broadcasters with a server-based foundation for applications ranging from post and live production to on-air replay.

Tektronix is a portfolio of measurement, color printing and video and networking businesses dedicated to applying technology excellence to customer challenges. Tektronix is headquartered in Wilsonville, Oregon and has operations in 25 countries outside the United States. Founded in 1946, the company had revenues of $2.1 billion in fiscal 1998.

CONTACT: Laura Barber, Tektronix, Inc. Tel: +1 503 627-6240 e-mail: laura.barber@tek.com WWW: tek.com Elke Heiss, GlobalCom PR Network Tel: +1 415 439-5305 e-mail: elke.heiss@globalcom-city.com

*M2 COMMUNICATIONS DISCLAIMS ALL LIABILITY FOR INFORMATION PROVIDED WITHIN M2 PRESSWIRE. DATA SUPPLIED BY NAMED PARTY/PARTIES.*



To: Stoctrash who wrote (35575)8/29/1998 1:20:00 PM
From: John Rieman  Read Replies (1) | Respond to of 50808
 
Converting to HDTV...................................

Future Designs
By Michael Grotticelli, Editor

Suppose a systems integration company said they could build you an all-digital, format independent facility by November that includes networked newsroom automation and full machine control, complete 5.1 Dolby Digital AC-3 Surround Sound capability and 10 channels of audio for multiple language distribution; all operating in a 1.5 GB infrastructure that features the latest multiformat switcher, an HD character generator and the seamless ability to do closed captioning and local logo insertion.

Would you be interested?

If so, I'd like to interest you in some scenic, oceanfront property in Nebraska. That's because at the present time neither exists and won't for the foreseeable future.

As stations transition to DTV there are still many "holes" in the system that have to be worked out before anyone's "ideal" station becomes reality. It's not just a matter of money. Although Chyron is working on a CG solution ("Duet") and Dolby and Techniche both promise that their solution to get six channels of audio on Panasonic's D-5 videotape format is doable, there still is no standard for doing closed captioning (though SMPTE is working on it) logo insertion is problematic, and many of the digital "glue" products--like a functioning multichannel DVE (Sony is "working on it")-- are slowly making its way through the R&D process.

So, how do you finish a puzzle when some of the pieces are missing? That's the dilemma stations face as they endeavor to get on the air next year or shortly thereafter.

As we move toward implementation, virtually every design consultant, vendor representative and network-level engineer I've spoken with is strongly encouraging stations to begin their designs plans now so that they're not left behind the competition in the DTV race. Yet these same people are also saying that because of the lack of adequate equipment, and the lack of a consumer receiver base, it's probably prudent to wait two or three years before actually purchasing and/or installing anything other than a transmitter, antenna and minimal satellite receive equipment and HDD-5 or HDCAM VTRs for record and playback. For those that want to gain experience in acquisition, some have suggested that acquiring in 480p is a cost-effective way to get started--the images can be "cleanly" upconverted to HD formats, or displayed as is for SDTV.

The general consensus recommendation among these "experts" is to get out a piece of paper and start to develop a business model that fits your station's requirements for a successful future. "What does your market want and how will you give it to them?" Next decide the way in which your staff likes to work and how that can be translated into the DTV world. If your station is not already operating some serial digital equipment, it's probably a good time to figure out why and how to change that.

more.................

tvbroadcast.com