To: Steve Fancy who wrote (7339 ) 9/1/1998 5:21:00 PM From: Steve Fancy Read Replies (1) | Respond to of 22640
Brazil's Telesp, Petrobras Vie To Become Stock Benchmark By GERALDO SAMOR Dow Jones Newswires RIO DE JANEIRO -- For investors wanting a taste of the Brazilian equity market, brokers have long had one name on the tip of their tongues: Telebras. The telecommunications holding is such a strong center of liquidity that at times it looks more like a black hole, dragging into it 60% of the trading volume on the Sao Paulo Stock Exchange. But now that Telebras is privatized and its shares are about to be split in 12, market participants are scrambling to find out which stock will inherit all that liquidity. In other words: how do you play Brazil from now on? Some say there's nothing better to replace a telecom icon than another telecom stock and point to Telesp Participacoes SA, a Telebras spinoff, as its natural successor. Others argue that the market's next liquidity move will be more like an oil gush, as Brazil's state-run petroleum company Petroleo Brasileiro SA, known as Petrobras (E.PTB), draws more attention as the sector opens to private competition. At least one, somewhat nostalgic, consensus emerges from a poll of market observers. "There will never be anything quite like Telebras, a paper with such high liquidity that you could buy at minimum spreads and build large positions on," said Alexandre Schwartsman, head of research at Credit Agricole Indosuez in Sao Paulo. "If you want to make plays in Brazil from now on, you'll have to use other instruments." Telesp Participacoes is the company that owns a controlling stake in Telecomunicacoes de Sao Paulo SA, known as Telesp (E.TSP). Shares of Telesp Participacoes - as well as of the other 11 Telebras spinoffs - are waiting for clearance from the U.S. Securities & Exchange Commission to begin trading. In its favor, Telesp Participacoes has size. The company, which was bought by a consortium led by Spain's Telefonica SA (TEF), represents about a fifth of the old Telebras system. Considering that Telebras trades a daily average of $325 million, Telesp Participacoes would have a projected turnover of $65 million per day, said Schwartsman. By comparison, Petrobras has traded $38 million per session over the last year. Moreover, Telesp Participacoes' free float will equal 80% of total capital. Petrobras has 37.9% of its capital on free float, but a lot of that float isn't quite "free" as large institutional investors maintain the shares in their long-term portfolios, without much rotation. Still, the oil giant has its fans. Ten out of ten major investment banks have "buy" recommendations on Petrobras. "Petrobras has more liquidity - and charm - than Telesp, and it has good things happening in its future, such as partnerships, receiving what the government owes it, and eventually it will be privatized," said Gilberto Zalfa, head of equities at Agenda Corretora. "It (the benchmark) could be either one, but I'm betting on Petrobras." The truth lies somewhere in the middle, as both stocks stand to gain from the disappearance of Telebras, several analysts said. Another rare market consensus is that liquidity will be determined by a strong options market. "When you have an active options market, the cash market becomes more liquid because you allow more investor strategies," said Ricardo Nogueira, an official with the Rio de Janeiro Stock Exchange. Despite its negligible, 5% share of Brazil's equity trading volume, the Rio de Janeiro exchange has a 15-year tradition in Petrobras options. The exchange recently had 16 series on Petrobras call options, compared to six on Telecomunicacoes de Sao Paulo SA. "In the beginning, (the liquid one) will be Telesp, because everyone who holds Telebras will hold Telesp," Nogueira said. "Then it's going to depend on investors, on whether they sell the other 11 spinoffs to buy more Telesp or sell Telesp to get into the cellular companies." At the center of that choice is the market's discussion as to which segment of the telecommunications industry - fixed-line companies or cellular-phone providers - will be most profitable over the long run. -By Geraldo Samor; 55-21-580-9394; gsamor@ap.org