-KPMG MANAGEMENT CONSULTING: KPMG forms alliance with electronic commerce activists IMRG
Presswire - September 10, 1998 14:58
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M2 PRESSWIRE-10 September 1998-KPMG MANAGEMENT CONSULTING: KPMG forms alliance with electronic commerce activists IMRG (C)1994-98 M2 COMMUNICATIONS LTD
KPMG Management Consulting has become a Full Member of IMRG, the European forum for electronic commerce activists, established in 1990. IMRG (Interactive Media in Retail Group) provides unbiased thought-leadership and advice on all aspects of e-commerce including investment, legal issues, market developments and protocols. Other Full Members include Arcadia Group, Microsoft, BT, Compaq, IBM, The Post Office and UUNet.
James Roper, Managing Director of IMRG commented: "KPMG Management Consulting is a leader in the development of e-commerce in Europe. IMRG first collaborated with KPMG Management Consulting in 1997 on 'www.e-Christmas.com' - a multi-lingual website that allowed consumers from 27 different countries to purchase gifts on-line from over 140 different merchants in 11 different currencies. With their authority, independence and skills, they will be able to provide leadership, not just on the technical aspect of e-commerce, but on the impact e-commerce will have on all aspects of a business."
Paul Baker, partner responsible for e-commerce at KPMG Management Consulting said: "IMRG provides invaluable guidance for companies during this formative period of e-commerce. In a survey carried out by KPMG Management Consulting*, almost 70 per cent of respondents said they thought the Internet would be a more profitable channel to market than traditional channels by the year 2000. IMRG aims to establish a workable e-commerce framework for all European businesses and nations so they can take advantage of this predicted increase in e-commerce."
KPMG Management Consulting will host the IMRG members' meeting on 22 October in London. Other activities under consideration include the development of Net audit trail methodologies and a series of white papers on e-commerce issues.
Notes to Editors
* The 1997 KPMG Management Consulting survey questioned Marketing Directors in over 100 UK companies with an annual turnover of more than GBP 200 million, about the use of electronic commerce, including intranets, smart cards and the Internet. The 1998 European electronic commerce survey will be launched in October. For details or an invitation to the launch, please call Nicola Gaunt on 0171 608 3222.
KPMG Management Consulting
KPMG Management Consulting employs over 1,000 professionals in 18 offices in the UK and had 1997 revenues of GBP 153 million. KPMG is one of the world's largest firms of accountants and consultants, with 1997 revenues of US$9 billion and over 85,000 personnel, including over 6,500 partners, in 155 countries. The firm's international headquarters are in Amsterdam and it has offices in over 175 locations across Europe. In the UK, KPMG has around 9,100 personnel in 38 locations, with 1997 revenues of GBP 726 million.
KPMG Management Consulting provides services aimed at transforming business performance through the successful integration of people, processes and technology. KPMG World Wide Web address: kpmg.co.uk
IMRG
IMRG (Interactive Media in Retail Group) exits to accelerate the adoption of electronic commerce, believing that it can deliver profound benefits to business and consumers alike.
IMRG has positioned itself to deliver competitive advantage to the e-commerce activist, whose success will be the best motivator for business change in e-commerce and the most productive route for the IMRG to accomplish its mission. IMRG feeds this competitive advantage to its members in the form of intelligence, aggregated experience and through an effective peer group.
Since 1990, IMRG has helped its members make sense of the confusing mass of information and hype surrounding the commercial use of interactive media. IMRG is set to become the 4th channel portal for the e-commerce practitioner.
Membership of IMRG is tiered: the top two levels are represented on the IMRG executive: Full members: Arcadia Group, BT. Compaq, Deloitte & Touche Consulting Group, DHL, Exodus, Forrester Research, IBM, IMS Group, KPMG Management Consulting, Lotus, Microsoft, Module Communications, Netscape Communications, The Post Office, UUNet. Corporate members: Blue Sky Communications, CDnow, Clarity, iCat, IKEA, Intel, John Lewis Partnership, Kingfisher Group, LineOne, Lloyds TSB, Marks & Spencers, MicroTouch, Nokia, Unipower Systems, Unisys, VideoNet.
CONTACT: Paul Baker, KPMG Management Consulting Tel: +44 (0)171 311 8786 e-mail: paul.baker@kpmg.co.uk James Roper, IMRG Tel: +44 (0)7000 46 46 74 e-mail: james@imrg.org Russell Fox, KPMG Management Consulting Tel: +44 (0)171 311 8715 e-mail: russell.fox@kpmg.co.uk Nicola Gaunt, Marketforce Communications Tel: +44 (0)171 608 3222 e-mail: ngaunt@marketforce-communications.co.uk
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