To: PartyTime who wrote (14074 ) 9/15/1998 2:42:00 AM From: PartyTime Respond to of 18444
Has anyone read this lately? It's from ZuluGroup.com's website: HISTORY: How did ZuluMedia come to be a world leader in interactive media, electronic commerce, and advertising technology solutions? By consistently delivering the best product to the best audiences with the best results. Since our inception, ZuluMedia has established a reputation for providing experienced guidance in creating innovative interactive sales representation and marketing solutions. What has driven us forward is an untiring focus on two goals: Simplifying the interactive media process Delivering consistent and measurable results To meet these goals, we have systematically sought to create industry-leading solutions, secure the highest quality Web sites for representation, build the largest and best-trained worldwide sales force, and ensure unparalleled customer service. And so, we have become innovators -- innovators for the sake of our clients. In our search to provide leading solutions, we have created many industry "firsts," including: First interactive media sales organization to sell Web advertising, beginning with representation of Yahoo! Built the industry's first ad measurement systems with metrics and pricing models that were compatible with traditional media -- also in our work with Yahoo! First interactive media sales organization to offer Web-based promotional campaign development services For Web sites, these innovations helped them to look and feel like media companies -- and create an entirely new business model. For advertisers, it meant helping them apply their marketing savvy in new ways, by harnessing the power of this revolutionary medium. So, our clients' success, quickly became our success. In 1996 alone, we sold over one billion Web impressions. By February 1997, the company became the largest single source of Web impressions in the world. In June 1997, the company announced that in its first year it generated more than $50 million dollars in total revenue. To date, ZuluMedia has provided services to over 900 advertisers, with more than 600 different ad campaigns running on client Web sites in the second quarter of 1997 alone. Average ad buys on client sites continue to increase -- by as much as 100 percent -- ranging from small ad buys, to large integrated marketing programs that exceed $1.5 million. Today, ZuluMedia represents a select, prestigious group of Web sites, which account for more than 1.3 billion advertising impressions each month. All of this adds up to experience -- experienced guidance which we are constantly seeking to put to work for our clients. As we move into tomorrow, ZuluMedia is continuing to advance the state of Web advertising, with innovative online customer service tools and sophisticated, integrated marketing strategies that enhance the brands of sites and advertisers alike. Read on... and imagine the results we can produce for you!