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Technology Stocks : DELL Bear Thread -- Ignore unavailable to you. Want to Upgrade?


To: Geoff Nunn who wrote (1962)9/26/1998 3:00:00 PM
From: Bilow  Read Replies (1) | Respond to of 2578
 
Hi Geoff Nunn; About the difference between conglomerations
and vertically integrated companies...

Conglomerations were never a success. Vertically integrated
companies have been and will continue to be the market
dominating companies in most markets dominated by stable
technology and price competition.

Right now, IBM has 6 times the sales of DELL. Profits are
about the same as DELL, as a percentage of sales.

You say that IBM is dis-integrating vertically. I agree that there
have been some trends in the personal computer market over
the last 20 years that have caused this. Particularly, the fast
movement of technology makes it harder for a vertically
integrated company to be in possession of efficient manufacturing
for all the components to its product. I suggest that this trend
is turning.

Where the trend is most important is in the processor. The
processor is currently the most expensive part of the computer.
Incidentally, you mentioned that IBM used to manufacture its
own memory chips. It still does, I've used them:
(LINK TO BE PROVIDED LATER)
It is the integration of processors and memory that will finally
reduce the personal computer market to a pocket calculator
market. This will not happen for 10 years or so, but by that
time the vertically integrated companies will be the only ones
that will still be selling a product.

But the comparison is inherently unfair to the vertically integrated
company. Vertically integrated companies, by definition, have
reached a stage in their corporate life where they are no
longer growing as quickly. There are no more suppliers to
replace. IBM is a lot more than a box maker. Because of
this, IBM is much better placed to handle the coming changes
to the way that computers are built.

When DELL reaches the point where it can gain no more
market share, (certainly well below 100%,) it will be forced
to expand business by going vertical. Vertical integration is
the sign of a business that has been successful, and it is how
highly successful businesses are able to compete with smaller
competition.

Conglomerates are a completely different story. The idea,
(if I remember correctly) was that you could combine two
or more completely different companies into a single company
that would be more efficient than the parts. The assumption
was that the "dishwasher soap" part of the company would
have sales that were more stable, while the "automobile
brake systems" part of the company would be more cyclical.
The combination, would, supposedly, provide sort of a mutual
fund reduction in risk to the investors.

The problem with conglomerates was that they didn't bring any
improvements to the efficiencies of the businesses, and the
investor could avoid non-market risk by diversification anyway.
So there were no advantages, but they had the extra expense
and inefficiency of an extra layer of management.

Vertically integrated companies have had problems associated
with the tendency to require internal units to preference the
company's own products. But vertical integration does provide
efficiency, as it is much easier to control the process of
production. Sometimes those suppliers that a "virtually
integrated" company uses just don't supply. They go out of
business, start up competing businesses, go to court and
sue, etc. I'll post some accounts of businesses that are
currently in trouble for not vertically integrating their production...

Like all management techniques, vertical integration, etc.,
is not a panacea. There are advantages and disadvantages
for just about all common means of doing business. We are
looking only for small differences, because small differences
are what result in large profit and growth differences.

-- Carl



To: Geoff Nunn who wrote (1962)9/26/1998 3:34:00 PM
From: Bilow  Respond to of 2578
 
Hi Geoff Nunn; You wrote: Correct me if I'm wrong, in
its pc business IBM used to manufacture its own disk drives,
modems, printers, monitors, memory chips, mother boards,
and OS software.


They still do, in large part. Their ICs are the world's most
advanced. I know. I've used them:
chips.ibm.com
Those are state of the art SDRAM memory chips. IBM also
makes them into DIMM modules, for you users who can't solder:
www5.pc.ibm.com
They make printers:
printers.ibm.com
You want an IBM disk drive?
storage.ibm.com
Modems:
pc.ibm.com
Operating systems (lots of em):
software.ibm.com

I am told by a friend (MIS at MVIS) IBM still has more operating
systems sold than MSFT. But this is an area where IBM lost
dominance for the personal computer world. It is my guess that
MSFT will retain their dominance for the next 6 years, at least,
and will continue to make good money. DELL, of course, has never
written an operating system, correct?

Some of these products are, no doubt, manufactured by
suppliers for IBM. This is not what is critical. What
is critical is IBM's possession of that SDRAM memory
technology. Those are made in the USA, state of the
art, memory chips, as found in most computers. In fact,
the IBM product generally has better spec's available
than the competition (i.e. Toshiba, Micron, (TXN), Hitachi
Fujitsu, etc.) IBM is state of the art in memory chips,
and is state of the art in processor design. It is
clear to me that they will survive the next computer
revolution in good shape. It is clear to me that DELL
is in big trouble.

-- Carl



To: Geoff Nunn who wrote (1962)9/26/1998 4:13:00 PM
From: Bilow  Read Replies (2) | Respond to of 2578
 
Hi Glenn Nunn; A parable on vertical integration...
Consider the case of OVON. A few quotes from a recent
EE-Times article:

Demise of OIS said to loom as 'crisis' for big defense
contractors -- Top military display maker could go lights out

Should OIS cease operations, the who's who of military
integrators will be in a bind.


Traded on the Nasdaq as OVON, OIS saw its public shares
range in value over a 52-week period from 1/32 to 2 9/16,
closing last Tuesday at 3/16. "We're working very hard to
bring a positive outcome to this," said Tapp.


Gary Jones, president of display maker FED Corp. (Hope-well
Junction, N.Y.), called the OIS situation "not atypical" in the
industry. Late last year, Korea's Hyundai pulled the financial
plug on now-defunct active-matrix LCD maker ImageQuest (Fremont,
Calif.), and this year, Litton Industries dissolved its AM LCD
operation in Canada.

techweb.com

In other words, OVON goes belly-up and leaves its customers
in the lurch. The customer's options are to either stop
production or buy OVON. But if the customer buys OVON, then
it is on that (inescapable) road to vertical integration.

Now think about the current situation among the suppliers
of disk drives. They are hurting pretty bad. Sure DELL gets
good prices, but are its suppliers going to stay in business?
Are they going to do spend the money to continue to reduce
costs and advance technologies? Why should they, if they
won't make money doing it?

Things are peachy right now. But, eventually, this cycle,
like all the previous cycles, will turn and disk drive glut
will turn into a disk drive famine. When that time arrives,
the vertically integrated makers will begin to look pretty
smart. The same applies to the other parts of a computer.

I've been in the hardware business for a long enough time to
see both the good times and the bad times for IC makers. When
the good times roll, you cannot buy newer parts at any price,
in even small quantities. Someday, those times will return,
and IBM and MUEI, will be making as many boxes as they can
turn out, while their competitors are limited by "allocation"
on those memory chips.

In order to predict what is going to happen in the future,
we have to know what part of the cycle we are currently
in. Linear extrapolation only works for very short time
periods. It's been getting colder in Seattle this past
week. Will it get colder a month from now? Probably so.
But will it be colder 11 months from now? Probably not.
Will there be more carbon dioxide in the air 11 months
from now? Probably so. Will this have an effect? Probably
will. How much? Less than the cyclical yearly variation
in temperature.

-- Carl

P.S. I didn't mean this to get off into the subject of
global warning. Anybody wants to converse on that subject,
please use a private message.